Thursday, July 23, 2020

Project Runway (Bravo/Lifetime): Ratings Recap

'Project Runway' premiered on Bravo December 1, 2004 to a low 354,000 viewers and 0.2 adults 18-49 rating (219K in the demo). The first season saw tremendous growth, up to 1.07 million in the fourth episode, and to a huge 2.01 million viewers by the season finale (1.0 rating). The second season premiere, in December 2005, lost a million viewers down to 924,000 (0.5 rating);  however, a similar pattern of growth emerged: up to 1.8 million in episode six, 2.32 million in episode eight, and to a then-series-high 3.41 million for the second season finale (1.9 rating). The show aired on Bravo through season five before making a controversial move to Lifetime where it aired for the next 11 seasons. It moved back to Bravo beginning with season 17 in 2019. Note: there isn't enough ratings data available to provide full episode-by-episode ratings for seasons one and two, but the data for the premieres, finales, and averages is provided. Also, reunion specials are excluded from the season averages in seasons 11-16.

Project Runway Season 1 Ratings (2004-05) Bravo
Episode Date
Viewers (millions)
18-49 rating
Dec. 1, 20040.3540.2
Feb. 23, 20052.0101.0
Average1.070.5

Project Runway Season 2 Ratings (2005-06) Bravo
Episode Date
Viewers (millions)
18-49 rating
Dec. 7, 20050.9240.5
Mar. 8, 20063.4091.9
Average1.680.8

Project Runway Season 3 Ratings (2006) Bravo
Episode DateViewers (millions)18-49 rating
Jul. 12, 20062.4111.2
Jul. 19, 20062.581.4
Jul. 26, 20062.991.6
Aug. 2, 20063.441.7
Aug. 9, 2006-1.6
Aug. 16, 2006-1.5
Aug. 23, 20063.31.7
Aug. 30, 20063.401.8
Sept. 6, 20063.911.9
Sept. 13, 20063.871.9
Sept. 20, 2006--
Sept. 27, 20063.761.9
Oct. 4, 2006--
Oct. 11, 2006--
Oct. 18, 20065.3632.6
Average3.411.7

Project Runway Season 4 Ratings (2007-08) Bravo
Episode DateViewers (millions)18-49 rating
Nov. 14, 20072.8901.5
Nov. 21, 20072.191.1
Nov. 28, 20072.7911.5
Dec. 5, 20073.1021.7
Dec. 12, 20073.041.6
Jan. 2, 20082.7851.4
Jan. 9, 20083.2311.7
Jan. 16, 20083.3421.9
Jan. 23, 2008-1.7
Feb. 6, 20083.631.8
Feb. 13, 20083.8262.0
Feb. 20, 20082.921.6
Feb. 27, 20083.962.1
Mar. 5, 20085.1812.9
Average3.2941.74

Project Runway Season 5 Ratings (2008) Bravo
Episode DateViewers (millions)18-49 rating
Jul. 16, 20082.9151.4
Jul. 23, 20082.6211.3
Jul. 30, 20083.2871.6
Aug. 6, 20083.441.7
Aug. 13, 20083.31.5
Aug. 20, 20083.2021.7
Aug. 27, 20083.5471.8
Sept. 3, 20083.261.7
Sept. 10, 20083.8642.0
Sept. 17, 20083.9892.1
Sept. 24, 20083.702.0
Oct. 1, 20084.0142.1
Oct. 8, 20084.2262.1
Oct. 15, 20084.7872.4
Average3.5801.81

Project Runway Season 6 Ratings (2009) Lifetime
Episode DateViewers (millions)18-49 rating
Aug. 20, 20092.921.3
Aug. 20, 20094.2331.8
Aug. 27, 20093.4881.6
Sept. 3, 20093.181.4
Sept. 10, 20093.121.4
Sept. 17, 20093.6201.6
Sept. 24, 20092.8721.3
Oct. 1, 20092.8101.3
Oct. 8, 20093.2181.5
Oct. 15, 20092.9661.3
Oct. 22, 20093.0201.3
Oct. 29, 20093.2451.4
Nov. 5, 20092.8311.3
Nov. 12, 20093.1251.4
Nov. 19, 20094.2761.9
Average3.2621.45

Project Runway Season 7 Ratings (2010) Lifetime
Episode DateViewers (millions)18-49 rating
Jan. 14, 20102.9411.3
Jan. 21, 20102.7051.1
Jan. 28, 20103.4001.4
Feb. 4, 20102.7451.2
Feb. 11, 20102.9161.2
Feb. 18, 20102.2931.0
Mar. 4, 20102.3770.9
Mar. 11, 20102.5411.0
Mar. 18, 20102.9801.2
Mar. 25, 20102.8241.1
Apr. 1, 20103.0101.2
Apr. 8, 20103.3701.4
Apr. 15, 20102.9791.1
Apr. 22, 20103.8041.5
Average2.9201.19

Project Runway Season 8 Ratings (2010) Lifetime
Episode DateViewers (millions)18-49 rating
Jul. 29, 20102.5461.1
Aug. 5, 20102.6251.0
Aug. 12, 20103.0611.2
Aug. 19, 20103.4391.4
Aug. 26, 20103.2161.3
Sept. 2, 20104.0021.7
Sept. 9, 20103.5281.5
Sept. 16, 20103.4751.4
Sept. 23, 20103.0551.2
Sept. 30, 20103.3091.2
Oct. 7, 20103.1291.1
Oct. 14, 20103.4901.3
Oct. 21, 20103.5501.4
Oct. 28, 20103.7491.5
Average3.2981.31

Project Runway Season 9 Ratings (2011) Lifetime
Episode DateViewers (millions)18-49 rating
Jul. 28, 20112.7501.1
Aug. 4, 20112.7891.1
Aug. 11, 20112.8061.1
Aug. 18, 20113.1061.2
Aug. 25, 20113.3181.4
Sept. 1, 20113.2161.2
Sept. 8, 20112.5490.9
Sept. 15, 20113.1461.2
Sept. 22, 20112.4110.8
Sept. 29, 20112.7250.9
Oct. 6, 20112.9201.0
Oct. 13, 20112.7090.9
Oct. 20, 20112.9821.1
Oct. 27, 20112.9971.1
Average2.8871.07

Project Runway Season 10 Ratings (2012) Lifetime
Episode DateViewers (millions)18-49 rating
Jul. 19, 20121.1940.5
Jul. 19, 20122.0130.8
Jul. 26, 20122.0320.7
Aug. 2, 20121.7890.7
Aug. 9, 20122.0270.7
Aug. 16, 20122.4330.9
Aug. 23, 20122.6881.0
Aug. 30, 20122.5641.0
Sept. 6, 20122.1150.8
Sept. 13, 20122.0940.8
Sept. 20, 20122.2690.8
Sept. 27, 20122.0660.8
Oct. 4, 20121.9070.6
Oct. 11, 20121.9170.7
Oct. 18, 20122.4040.8
Average2.1010.77

Project Runway Season 11 Ratings (2013) Lifetime
Episode DateViewers (millions)18-49 rating
Jan. 24, 20131.2020.4
Jan. 24, 20131.8900.6
Jan. 31, 20131.8030.6
Feb. 7, 20131.9880.6
Feb. 14, 20131.7600.6
Feb. 21, 20131.6170.5
Feb. 28, 20131.9430.6
Mar. 7, 20132.2940.8
Mar. 14, 20131.7770.5
Mar. 21, 20132.1920.6
Mar. 28, 20132.0660.6
Apr. 4, 20131.8680.5
Apr. 11, 20132.2360.7
Apr. 18, 20132.3170.7
Apr. 25, 20132.2830.7
May 2, 20131.1690.4
Average1.9490.60

Project Runway Season 12 Ratings (2013) Lifetime
Episode DateViewers (millions)18-49 rating
Jul. 18, 20131.3300.4
Jul. 18, 20131.7360.5
Jul. 25, 20132.0140.7
Aug. 1, 20132.0340.6
Aug. 8, 20132.1040.7
Aug. 15, 20132.4100.9
Aug. 22, 20132.2450.7
Aug. 29, 20132.4030.8
Sept. 5, 20132.3380.7
Sept. 12, 20132.2240.7
Sept. 19, 20132.6110.91
Sept. 26, 20131.9800.60
Oct. 3, 20132.0380.64
Oct. 10, 20132.2730.75
Oct. 17, 20132.6820.88
Oct. 24, 20131.5100.43
Average2.1610.70

Project Runway Season 13 Ratings (2014) Lifetime
Episode DateViewers (millions)18-49 rating
Jul. 24, 20141.0580.3
Jul. 24, 20141.6440.5
Jul. 31, 20141.9210.60
Aug. 7, 20142.0080.61
Aug. 14, 20141.8770.61
Aug. 21, 20142.3660.75
Aug. 28, 20142.2370.77
Sept. 4, 20141.9690.60
Sept. 11, 20142.4590.80
Sept. 18, 20142.4300.74
Sept. 25, 20142.2380.63
Oct. 2, 20142.1840.67
Oct. 9, 20142.3290.70
Oct. 16, 20142.3340.71
Oct. 23, 20142.6290.84
Oct. 30, 20141.3600.39
Average2.1120.66

Project Runway Season 14 Ratings (2015) Lifetime
Episode DateViewers (millions)18-49 rating
Aug. 6, 20151.1850.34
Aug. 6, 20151.6610.47
Aug. 13, 20151.9340.54
Aug. 20, 20151.7850.47
Aug. 27, 20151.9530.52
Sept. 3, 20152.0290.66
Sept.10, 20152.2490.67
Sept. 17, 20152.2120.64
Sept. 24, 20152.1770.63
Oct. 1, 20152.2020.57
Oct. 8, 20152.1710.66
Oct. 15, 20152.3390.76
Oct. 22, 20152.5160.77
Oct. 29, 20152.2890.64
Nov. 5, 20152.5160.78
Nov. 12, 20151.2760.38
Nov. 19, 20150.8460.21
Average2.0310.59

Project Runway Season 15 Ratings (2016) Lifetime
Episode DateViewers (millions)18-49 rating
Sept. 15, 20161.3600.33
Sept. 15, 20161.7210.40
Sept. 22, 20161.7690.44
Sept. 29, 20161.8090.47
Oct. 6, 20161.9690.51
Oct. 13, 20161.7690.45
Oct. 20, 20161.7970.45
Oct. 27, 20161.7950.44
Nov. 3, 20161.8680.46
Nov. 10, 20161.9180.48
Nov. 17, 20161.8560.46
Dec. 1, 20161.7920.47
Dec. 8, 20161.9600.53
Dec. 15, 20161.7330.40
Dec. 22, 20161.7850.37
Dec. 29, 20160.9930.21
Average1.7930.44

Project Runway Season 16 Ratings (2017) Lifetime
Episode DateViewers (millions)18-49 rating
Aug. 10, 20170.8760.21
Aug. 17, 20171.6030.44
Aug. 24, 20171.5720.40
Aug. 31, 20171.6370.42
Sept. 7, 20171.5460.40
Sept. 14, 20171.7890.46
Sept. 21, 20171.9350.52
Sept. 28, 20171.6680.41
Oct. 5, 20171.9190.49
Oct. 12, 20171.9710.50
Oct. 19, 20171.7880.47
Oct. 26, 20171.9090.46
Nov. 2, 20171.8120.48
Nov. 9, 20171.6680.39
Nov. 16, 20171.8980.50
Nov. 30, 20170.8930.20
Average1.7060.44

Project Runway Season 17 Ratings (2019) Bravo
Episode DateViewers (millions)18-49 rating
Mar. 14, 20191.0170.24
Mar. 21, 20191.0260.23
Mar. 28, 20190.9500.22
Apr. 4, 20190.9410.21
Apr. 11, 20191.0300.22
Apr. 18, 20190.8590.21
Apr. 25, 20190.9770.25
May 2, 20190.9210.21
May 9, 20190.8690.20
May 16, 20190.8860.21
May 23, 20191.0220.25
May 30, 20191.1040.21
Jun. 6, 20191.2120.25
Jun. 13, 20191.3070.30
Average1.0090.23

Project Runway Season 18 Ratings (2019-20) Bravo
Episode DateViewers (millions)18-49 rating
Dec. 5, 20190.8670.17
Dec. 12, 20190.9800.19
Dec. 19, 20190.8360.21
Jan. 2, 20201.1550.25
Jan. 9, 20201.1730.23
Jan. 16, 20201.1740.24
Jan. 23, 20201.1840.24
Jan. 30, 20201.2350.26
Feb. 6, 20201.2640.26
Feb. 13, 20201.1890.22
Feb. 20, 20201.3640.27
Feb. 27, 20201.1980.24
Mar. 5, 20201.2570.25
Mar. 12, 20201.4240.32
Average1.1640.24

"Project Rewind" was a series of 10-minute specials that aired prior to most season 16 episodes.
Project Rewind Ratings (2017)
Episode DateViewers (millions)18-49 rating
Aug. 31, 20170.9200.25
Sept. 7, 20170.8130.19
Sept. 14, 20170.8800.22
Sept. 21, 20170.9520.26
Sept. 28, 20170.7920.15
Oct. 5, 20170.9550.19
Oct. 12, 20170.9600.20
Oct. 19, 20170.9080.19
Oct. 26, 20170.8520.18
Nov. 2, 20170.7190.16
Nov. 9, 20170.7470.14
Nov. 16, 20170.9340.25
Nov. 30, 20170.4940.08
Average0.8400.19

Source: Nielsen Media Research

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