Nielsen Universe Estimates

Below are the Nielsen Universe estimates for the last several TV seasons. Universe estimates are used by Nielsen to calculate a program's rating within that demographic. The number of demographics with available universe data varies by year, but there are numerous demos that are available across most or all of the seasons. The adults 18-49 demo is the standard metric used by all of the broadcast networks and most of the cable networks, so it has been bolded and colored red everywhere it appears.

If you are specifically looking to convert 18-49 or HH ratings information into viewership form (or vice versa), there are now tools on this site which will calculate that automatically. Just click one of the links below.

18-49 VIEWERSHIP TO RATINGS CONVERTER

18-49 RATINGS TO VIEWERSHIP CONVERTER

HH RATINGS TO IMPRESSIONS CONVERTER

HH IMPRESSIONS TO RATINGS CONVERTER

UEs (millions)	K 2-11	T 12-17	P 18-34	M 18-34	F 18-34	P 18-49	M 18-49	W 18-49	P 25-54	P 50+	P 55+	P2+	HH
2022-23	39.03	24.67	69.95	35.16	34.79	130.51	64.96	65.55	121.57	117.98	98.55	312.19	123.8
2021-22	39.36	24.68	70.27	35.32	34.95	130.45	64.92	65.53	121.67	116.99	97.25	311.48	122.4
2020-21	39.33	24.51	69.89	35.11	34.78	129.44	64.39	65.05	120.91	114.62	94.76	307.90	121.0
2019-20	39.61	24.48	70.06	35.19	34.87	129.47	64.38	65.09	121.16	113.74	93.42	307.30	120.6
2018-19	39.61	24.42	69.78	35.02	34.76	128.85	64.03	64.82	120.64	112.56	92.01	305.44	119.9
2017-18	39.66	24.52	69.64	34.92	34.72	128.90	64.00	64.90	120.69	111.42	90.64	304.50	119.6
2016-17	39.41	24.42	69.29	34.73	34.56	128.32	63.69	64.63	120.17	109.52	88.64	301.67	118.4
2015-16	38.97	24.30	68.13	34.17	33.96	126.81	62.97	63.84	118.81	106.75	85.83	296.83	116.4
2014-15	39.24	24.51	67.96	34.04	33.92	126.98	62.99	63.99	119.55	105.35	83.95	296.08	116.4
2013-14	39.34	24.63	67.63	33.85	33.78	126.96	62.94	64.02	119.75	103.63	81.96	294.56	115.8
2012-13	39.61	24.02	66.77	33.77	33.89	126.54	62.56	63.98	118.70	99.25	77.92	289.42	114.2
2011-12	41.18	24.04	67.59	34.04	33.55	127.86	63.84	64.02	120.68	96.62	75.32	289.70	114.7
2010-11	41.59	24.55	68.66	34.52	34.14	131.49	65.52	65.97	124.39	97.02	75.27	294.65	115.9
2009-10	41.14	24.62	68.27	34.31	33.96	131.58	65.50	66.08	124.29	94.70	73.22	292.04	114.9
2008-09	40.76	24.71	68.17	34.27	33.90	131.97	65.68	66.29	124.34	92.51	71.35	289.95	114.5
2007-08	40.29	24.70	67.22	33.77	33.45	131.05	65.14	65.91	123.37	90.26	69.47	286.30	112.8
2006-07	40.06	24.79	66.70	33.48	33.22	130.60	64.85	65.75	122.49	88.05	67.68	283.50	111.4
2005-06	39.96	24.71	66.04	33.10	32.94	129.97	64.44	65.53	121.99	85.86	65.93	280.50	110.2
2004-05	39.64	24.56	65.41	32.71	32.70	129.87	64.26	65.61	121.69	83.86	64.19	277.93	109.6
2003-04	39.48	24.70	64.40	32.46	31.94	128.78	63.95	64.83	120.66	82.62	63.47	275.58	108.4
2002-03	39.99	24.84	64.80	32.15	32.65	128.66	63.31	65.35	120.39	78.55	59.91	272.04	106.7
2001-02	40.73	23.52	62.19	31.08	31.11	127.24	62.96	64.28	121.21	78.39	59.42	269.88	105.5
2000-01	39.85	22.66	60.86	30.41	30.45	124.36	61.52	62.84	118.51	74.91	56.66	261.78	102.2

Older HH estimates:

1999-00: 100.8 million

1998-99: 99.4 million

1997-98: 98.0 million

1996-97: 97.0 million

1995-96: 95.9 million

1994-95: 95.4 million

1993-94: 93.1 million

1992-93: 93.1 million

1991-92: 92.1 million

1990-91: 93.1 million

1989-90: 92.1 million

1988-89: 90.4 million

1987-88: 88.6 million

1986-87: 87.4 million

1985-86: 85.9 million

1984-85: 84.9 million

1983-84: 83.3 million

1982-83: 83.3 million

1981-82: 81.5 million

1980-81: 79.9 million

1979-80: 76.3 million

1978-79: 74.5 million

1977-78: 72.9 million

1976-77: 71.2 million

1975-76: 69.6 million

1974-75: 68.5 million

1973-74: 66.2 million

1972-73: 64.8 million

1971-72: 61.2 million

1970-71: 60.1 million

1969-70: 58.5 million

1968-69: 58.25 million

1967-68: 56.67 million

1966-67: 55.153 million

1965-66: 53.85 million

1964-65: 52.7 million

1963-64: 51.6 million

1962-63: 50.3 million

1961-62: 48.555 million

1960-61: 47.2 million

Other demos outside of the chart that are available for random years:

2018-19:

Adults 50-54: 20.55 million

Adults 65+: 51.04 million

White: 191.215 million

Hispanic: 54.077 million

Black: 41.125 million

Asian: 19.023 million

2017-18:

Adults 50-54: 20.78 million

Adults 65+: 49.68 million

2016-17:

Men 18+: 114.77 million

Women 18+: 123.07 million

2015-16:

Kids 6-11: 23.55 million

Males 12-17: 12.40 million

Females 12-17: 11.90 million

Males 12-34: 46.57 million

Female 12-34: 45.86 million

People 12-34: 92.43 million

Adults 18-24: 28.92 million

Men 25-54: 58.52 million

Women 25-54: 60.29 million

Adults 35-54: 76.90 million

Men 18+: 112.72 million

Women 18+: 120.84 million

People 18+: 233.56 million

2014-15:

Kids 6-11: 23.71 million

Males 12-17: 12.51 million

Females 12-17: 12.00 million

Males 12-34: 46.55 million

Females 12-34: 45.92 million

People 12-34: 92.47 million

Adults 18-24: 28.83 million

Men 25-54: 58.82 million

Women 25-54: 60.73 million

Adults 35-54: 80.42 million

Men 18+: 112.03 million

Women 18+: 120.30 million

People 18+: 232.33 million

2013-14:

Men 18+: 111.14 million

Women 18+: 119.45 million

2012-13:

Men 18+: 108.53 million

Women 18+: 117.26 million

2011-12:

Men 18+: 108.63 million

Women 18+: 115.85 million

Adults 35-49: 60.3 million

Adults 50-64: 57.2 million

Adults 65+: 39.4 million

White P2+: 189 million

Hispanic P2+: 46.9 million
Hispanic Households: 13.958 million

Black P2+: 37.6 million
Black Households: 14.278 million

Asian P2+: 16.2 million
Asian Households: 5.273 million

2010-11:
Men 18+: 110.45 million
Women 18+: 118.06 million

Hispanic Households: 13.348 million
Black Households: 14.073 million
Asian Households: 4.812 million

2009-10:
Men 18+: 109.29 million
Women 18+: 116.99 million

2008-09:
Men 18+: 108.39 million
Women 18+: 116.09 million
Adults 18-24: 28.79 million
Men 18-24: 14.55 million
Women 18-24: 14.24 million

Adults 35-64: 119.07 million
Hispanic Households: 12.66 million
Black Households: 13.95 million
Asian Households: 4.74 million

2007-08:
Men 18+: 106.73 million
Women 18+: 114.58 million

Adults 35-64: 117.45 million
Adults 55-64: 32.83 million
Men 55+: 31.48 million
Women 55+: 37.99 million
Hispanic Households: 12.14 million
Black Households: 13.65 million
Asian Households: 4.54 million

2006-07:
Men 18+: 105.33 million
Women 18+: 113.32 million

Adults 55-64: 31.62 million
Men 55+: 30.58 million
Women 55+: 37.1 million

2005-06:
Men 18+: 103.84 million
Women 18+: 111.99 million

Adults 55-64: 30.42 million
Men 55+: 29.72 million
Women 55+: 36.21 million

2004-05:
Men 18+: 102.66 million
Women 18+: 111.07 million

Men 55+: 28.85 million
Women 55+: 35.34 million

2003-04:
Men 18+: 101.54 million
Women 18+: 109.86 million

Men 55+: 28.29 million
Women 55+: 35.18 million

2002-03:

Kids 2-11: 39.99 million

Teens 12-17: 24.84 million

Men 18+: 99.02 million

Women 18+: 108.19 million

2001-02:

Men 18+: 98.56 million

Women 18+: 107.07 million

2000-01:

Men 18+: 95.49 million

Women 18+: 103.78 million

1999-00:

Kids 2-11: 39.8 million

Women 18-49: 62.9 million

Adults 18-49: 124.5 million

Adults 25-54: 118 million

1998-99:

Kids 2-11: 39.43 million

Women 18-49: 62.66 million

Adults 18-49: 123.90 million

Adults 25-54: 116.82 million

1997-98:

Kids 2-11: 39.19 million

Women 18-49: 62.50 million

Adults 18-49: 123.49 million

Adults 25-54: 115.95 million

Source: Nielsen Media Research