Sunday, March 27, 2016

THURSDAY MARCH 17, 2016 CABLE TV RATINGS

Select Ratings from Original Cable telecasts on Thursday March 17, 2016:

The NCAA TOURNAMENT led the night with 12 different games airing on 3 different networks. The 4 TBS games averaged 1.96 million viewers (but it was brought down by one airing that had 641,000), the 4 TNT games averaged 1.54 million (lowest airing was 979,000), and 4 TruTV airings averaged 847,000 viewers.

History's VIKINGS lost 200K viewers, down to 2.13m, but Bravo's TOP CHEF actually rose to 1.17 million viewers (from 921K). VIKINGS did have a stronger male audience than CHEF with a 0.73 in M 18-49 (down from last week's 0.79) and this week's decline was most likely due to the 9:30pm TNT Wichita State/Arizona basketball game (1.52 in M 18-49). Unusually, TOP CHEF's male 18-49 audience rose this week to 0.37 (from 0.28), but its female audience did as well (0.55 vs. 0.47). COLONY, on USA, finished its first season with its highest audience since January 28th (1.21m) with 1.19 million tuning in for its season finale (up from down from last week's 1.09m); the show has been renewed for a second season. On FX, the penultimate episode of the first season of BASKETS drew 500,000 viewers (from 396K), its highest audience since February 18th (649K). MARY MARY, on WeTV, was down to 477,000 viewers (from 520K), and on CMT, PARTY DOWN SOUTH dropped to 455,000 (from 528K), and REDNECK ISLAND fell to 377,000 (from 418K). Among lower rated cables, PORTLANDIA, on IFC, was at 131,000 for its penultimate episode of the season (from 127K), AMERICARNA, on Velocity, was up to 238,000 (from 178K), and BRINGING UP BATES, on UP, dropped to 208,000 (from 252K). Finally, on Showtime, GIGOLOS began its sixth season with 105,000 viewers.

BROADCAST UPDATE:
Program TitleChannel18-49
Rating
18-34
Rating
Viewers 2+
(millions)
PUT
(18-49)
Grey's AnatomyABC2.131.67.830TIMES
%
ScandalABC1.611.16.3078pm-8:30pm25.2
How to Get Away w/ MurderABC1.401.05.2938:30pm-9pm27.4
NCAA BasketballCBS1.280.83.9039pm-9:30pm28.9
You, Me & the ApocalypseNBC0.580.32.7629:30pm-10pm29.8
Shades of BlueNBC0.970.55.09910pm-10:30pm29.0
American IdolFOX1.671.28.22410:30pm-11pm27.6
Source: Nielsen Media ResearchSource: Rick Kissell

CABLE:
Table is organized based on the show's 18-49 rating.
Program Title
Channel
Viewers 2+
(millions)
18-49
Rating 
NCAA: FGCU/UNC
TBS
3.588
1.44
NCAA: Wichita State/Arizona
TNT
2.609
1.10
NCAA: Providence/USC
TBS
1.812
0.76
60 Days In
A&E
1.618
0.68
WWE Smackdown
USA
2.260
0.68
NCAA: Little Rock/Purdue
TBS
1.786
0.65
Vikings
History
2.133
0.62 
Flip or Flop
HGTV
2.361
0.59
NCAA: Gonzaga/Seton Hall
TruTV
1.482
0.58
NCAA: Buffalo/Miami
TNT
1.487
0.58
The First 48
A&E
1.548
0.55
Top Chef
Bravo
1.169
0.46
Catfish
MTV
0.766
0.44
House Hunters International
HGTV
1.975
0.40
Beat Bobby Flay
Food Network
1.361
0.39
Cooks vs. Cons
Food Network
1.278
0.37 
Chopped
Food Network
1.239
0.37
Project Runway All-Stars
Lifetime
1.441
0.37
NCAA: Austin Peay/Kansas
TNT
1.075
0.37
NCAA: UConn/Colorado
TNT
0.979
0.35
Colony
USA
1.193
0.34
Masters of Flip
HGTV
1.328
0.33
Workaholics
Comedy
0.479
0.31
Real World
MTV
0.551
0.31
NCAA: Fresno State/Utah
TruTV
0.928
0.30
Daily Show
Comedy
0.748
0.29 
Motives and Murders 
ID
1.054
0.23
Party Down South
CMT
0.455
0.22
NCAA: IONA/Iowa State
TBS
0.641
0.22
Baskets
FX
0.500
0.22 
Real World Special
MTV
0.404
0.21
Join or Die - Ferguson
History
0.648
0.20
Nightly Show
Comedy
0.519
0.20
Mary Mary
WeTV
0.477
0.19
Idiotsitter
Comedy
0.310
0.18
At Midnight
Comedy
0.315
0.17
NCAA: Butler/Texas Tech
TruTV
0.568
0.17
Redneck Island
CMT
0.377
0.16
Adam Devine's House Party
Comedy
0.222
0.13
NCAA: Hampton/Virginia
TruTV
0.409
0.11
Mysteries at the Castle
Travel
0.588
0.10
Animation Domination
FXX
0.201
0.10
NBA: Portland/San Antonio
NBA TV
0.283
0.09
Americarna
Velocity
0.238
0.06
Night Class
History
0.283
0.06
Portlandia
IFC
0.131
0.06
Bringing Up Bates
UP
0.208
0.05
Gigolos
Showtime
0.105
0.03
Sources: Nielsen, ShowBuzzDaily, Programming Insider

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