Super Bowl Ratings (1967-present)

UPDATED FOR SUPER BOWL LVIII: Below are the Nielsen ratings for every Super Bowl back to Super Bowl I in 1967. There are several columns of data in the chart below, including HH data (presented in ratings form & viewership form), average viewership, and total viewership for every game. Average viewership is the standard viewership metric while total viewership refers to the number of unique people who watched at least 6 minutes of the broadcast. Beginning with Super Bowl XII in 1978, demo ratings are available for A18-34, A18-49, A25-54, M18-49, and M18-34. A second chart includes local market ratings for both competing cities beginning in 1986, streaming numbers beginning in 2012, median age data beginning in 1992, and Spanish simulcast viewership beginning in 2014.

UPDATED 2022: ratings and viewership for Super Bowl LV (2021) have been updated in both tables with the Nielsen revised numbers. The numbers previously released back in 2021 were an undercount.

SUPER BOWL RATINGS (Primary Airing Network)
Super Bowl & Year	HH (rating /share)	HH (mill.)	A 18-34	A 18-49	A 25-54	M 18-49	M 18-34	Average Viewers (millions)	6 min Unique (millions)
LVIII (2024)	42.1/81	52.643	31.33	35.99/100	39.65	38.22	33.02	120.252	179.7
LVII (2023)	40.4/78	49.986	29.79	34.72/100	38.81	37.21	31.38	114.214	164.2
LVI (2022)	36.9/72	45.187	24.07	29.47/100	33.57	31.55	25.39	99.180	151.3
LV (2021)	38.2/68	46.168	23.39	28.52/95	32.54	31.05	25.12	95.207	126.5
LIV (2020)	41.6/69	50.194	24.1/76	30.13/77	34.2/77	32.3/80	26.0/78	101.324	148.5
LIII (2019)	41.1/67	49.320	26.0/79	31.14/78	34.6/76	34.0/82	28.8/83	98.477	149.0
LII (2018)	43.1/68	51.500	28.6/79	33.39/78	37.1/76	35.7/82	30.5/83	103.471	159.1
LI (2017)	45.3/70	53.650	32.9/80	37.11/79	40.5/78	39.5/83	35.0/84	111.317	172.0
50 (2016)	46.6/72	54.251	33.3/81	37.74/79	41.3/79	40.5/83	35.6/84	111.864	167.1
XLIX (2015)	47.5/71	55.341	35.8/81	39.1/79	41.9/78	41.4/83	37.0/84	114.442	161.4
XLVIII (2014)	46.7/69	54.134	37.7/79	39.3/77	40.7/75	42.0/81	39.9/83	112.191	161.5
XLVII (2013)	46.4/69	52.998	36.7/78	39.7/77	42.0/75	43.1/81	39.3/82	108.693	164.5
XLVI (2012)	47.1/71	53.910	38.0/79	40.5/78	42.8/77	44.5/83	41.4/83	111.346	159.3
XLV (2011)	46.0/69	53.282	36.9/78	39.9/77	41.7/77	43.1/82	38.9/81	111.041	163.1
XLIV (2010)	45.0/68	51.728	35.5/75	38.6/75	40.5/75	42.1/80	37.6/79	106.476	153.5
XLIII (2009)	42.0/64	48.139	34.3/73	36.7/72	37.5/71	40.4/77	37.8/77	98.732	151.7
XLII (2008)	43.1/65	48.665	34.1/72	37.5/73	38.8/71	41.6/77	37.3/76	97.448	148.3
XLI (2007)	42.6/63	47.505	31.6/69	35.2/70	37.1/70	39.1/76	34.5/74	93.184	139.8
XL (2006)	41.6/62	45.867	30.0/67	34.6/69	37.7/69	39.0/74	33.2/72	90.745	141.4
XXXIX (2005)	41.1/62	45.081	29.1/68	33.2/68	35.6/68	37.1/75	32.6/75	86.072	133.7
XXXVIII (2004)	41.4/63	44.908	31.5/73	35.7/72	38.0/70	40.7/78	34.5/79	89.795	144.4
XXXVII (2003)	40.7/61	43.433	34.2/72	36.4/70	38.2/69	41.8/76	39.6/77	88.637	138.9
XXXVI (2002)	40.4/61	42.664	31.6/72	34.7/70	37.2/69	39.3/75	35.4/77	86.801	131.7
XXXV (2001)	40.4/61	41.270	33.5/72	35.8/71	37.3/69	41.2/78	37.9/79	84.335	131.2
XXXIV (2000)	43.3/63	43.618	34.6/72	37.9/70	39.4/68	44.3/78	38.5/77	88.465	130.7
XXXIII (1999)	40.2/61	39.992	35.2/74	36.4/71	37.7/69	43.0/78	41.0/80	83.720	127.5
XXXII (1998)	44.5/67	43.63	36.6/76	38.7/75	40.4/73	44.9/81	42.4/81	90.000	133.4
XXXI (1997)	43.3/65	42.00	38.5/76	38.5/74	39.6/72	44.6/80	44.2/83	87.870	128.9
XXX (1996)	46.0/68	44.145	42.0/80	41.2/77	42.6/75	47.0/82	47.4/85	94.080	138.5
XXIX (1995)	41.3/62	39.40	35.7/71	36.6/70	37.9/69	41.7/76	39.5/76	83.420	125.2
XXVIII (1994)	45.5/66	42.86	38.3/75	39.9/75	41.9/74	45.1/80	41.4/78	90.000	134.8
XXVII (1993)	45.1/66	41.99	39.8/76	40.7/74	42.0/73	47.4/81	44.7/83	90.990	133.4
XXVI (1992)	40.3/61	37.12	34.5/66	35.6/66	36.5/66	41.0/72	39.1/72	79.590	119.7
XXV (1991)	41.9/63	39.01	35.1	36.0	38.6	41.6	39.6	79.510	112.1
XXIV (1990)	39.0/63	35.92	33.4	33.7	35.0	40.1	39.0	73.852	109.9
XXIII (1989)	43.5/68	39.32	37.4	37.5	40.0	44.1	43.8	81.59	110.8
XXII (1988)	41.9/62	37.12	37.5	37.7	40.7	44.3	44.7	80.18	114.6
XXI (1987)	45.8/66	40.03	39.5	42.6	46.7	50.8	46.4	87.19	122.6
XX (1986)	48.3/70	41.49	43.9	47.6	50.9	52.9	45.3	92.57	127.1
XIX (1985)	46.4/63	39.39	43.0	43.5	43.9	52.8	52.8	85.53	115.9
XVIII (1984)	46.4/71	38.88	36.7	38.1	40.0	44.8	42.0	77.62	105.2
XVII (1983)	48.6/69	40.48	40.5	42.0	44.3	53.2	51.5	81.77	109.0
XVI (1982)	49.1/73	40.02	40.2	40.9	41.5	50.0	51.2	85.24	110.2
XV (1981)	44.4/63	34.54	30.6	35.4	40.8	44.1	37.5	68.29	94.1
XIV (1980)	46.3/67	35.33	37.5	40.3	44.2	48.2	44.5	76.24	97.8
XIII (1979)	47.1/74	35.09	36.2	39.2	41.9	49.3	46.1	74.74	96.6
XII (1978)	47.2/67	34.41	42.6	44.0	47.1	51.3	49.3	78.94	102.0
XI (1977)	44.4/73	31.61	-	-	-	-	-	62.05	81.9
X (1976)	42.3/78	29.44	-	-	-	-	-	57.71	73.3
IX (1975)	42.4/72	29.04	-	-	-	-	-	56.05	71.3
VIII (1974)	41.6/73	27.54	-	-	-	-	-	51.70	63.2
VII (1973)	42.7/72	27.67	-	-	-	-	-	53.32	67.7
VI (1972)	44.2/74	27.45	-	-	-	-	-	56.64	67.3
V (1971)	39.9/75	23.98	-	-	-	-	-	46.04	58.5
IV (1970)	39.4/69	23.05	-	-	-	-	-	44.27	59.2
III (1969)	36.0/70	20.52	-	-	-	-	-	41.66	54.5
II (1968)	36.8/68	20.61	-	-	-	-	-	39.12	51.3
I (1967)	41.1/79	22.57	-	-	-	-	-	51.18	75.5
I (CBS)	22.6/43	12.41	-	-	-	-	-	26.75	39.9
I (NBC)	18.5/36	10.16	-	-	-	-	-	24.43	35.6

SUPER BOWL SIMULCASTS
Super Bowl & Year	HH (rating /share)	HH (mill.)	A 18-34	A 18-49	A 25-54	M 18-49	M 18-34	Average Viewers (millions)	Med. Age
LVIII (Nick)	0.49/1	0.615	0.50	0.46/1	0.47	0.45	0.47	1.210	35.6

SUPER BOWL RATINGS (additional data)
Super Bowl & Year	Teams (NFC/AFC)	NFC Local Rating	AFC Local Rating	Med. Age	Spanish Viewers (millions)	Streaming Audience	TAD (millions)
LVIII (2024)	SF/KC	40.9	49.8	48.8	2.252	-	123.71
LVII (2023)	PHI/KC	45.3	52.0	48.5	0.882	7,000,000	115.10
LVI (2022)	LAR/CIN	36.7	46.1	49.7	1.907	6,000,000	107.09
LV (2021)	TB/KC	52.3	59.9	49.8	0.647	5,700,000	99.70
LIV (2020)	SF/KC	48.6	55.7	49.1	0.757	3,400,000	115.08
LIII (2019)	LAR/NE	44.6	57.1	47.7	0.473	2,600,000	113.55
LII (2018)	PHI/NE	56.2	55.9	46.6	0.543	2,020,000	119.89
LI (2017)	ATL/NE	57.0	54.3	45.8	0.650	1,720,000	126.31
50 (2016)	CAR/DEN	55.7	54.1	45.6	0.472	1,400,000	113.73
XLIX (2015)	SEA/NE	52.1	61.0	44.7	0.368	973,000	115.78
XLVIII (2014)	SEA/DEN	56.7	51.4	43.7	0.561	531,000	113.28
XLVII (2013)	SF/BAL	49.0	59.6	43.5		508,000	109.20
XLVI (2012)	NYG/NE	49.7	56.7	42.9		380,000	111.70
XLV (2011)	GB/PIT	59.7	59.7	42.5
XLIV (2010)	NO/IND	56.3	54.2	43.0
XLIII (2009)	AZ/PIT	47.5	53.6	42.4
XLII (2008)	NYG/NE	44.9	55.6	42.3
XLI (2007)	CHI/IND	50.2	55.5	42.8
XL (2006)	SEA/PIT	55.0	57.1	42.5
XXXIX (2005)	PHI/NE	56.0	53.1	42.3
XXXVIII (2004)	CAR/NE	49.7	52.2	41.0
XXXVII (2003)	TB/OAK	52.8	49.1	39.9
XXXVI (2002)	STL/NE	52.4	56.1	41.0
XXXV (2001)	NYG/BAL	40.6	49.9	39.7
XXXIV (2000)	STL/TEN	55.6	50.3	40.7
XXXIII (1999)	ATL/DEN	58.2	51.6	38.8
XXXII (1998)	GB/DEN	54.2	50.8	39.0
XXXI (1997)	GB/NE	59.5	55.6	38.2
XXX (1996)	DAL/PIT	58.4	54.2	37.4
XXIX (1995)	SF/SD	50.6	52.8	37.5
XXVIII (1994)	DAL/BUF	57.3	-	38.1
XXVII (1993)	DAL/BUF	58.0	-	36.8
XXVI (1992)	WAS/BUF	51.2	-	37.3
XXV (1991)	NYG/BUF	43.3	-
XXIV (1990)	SF/DEN	54.3	51.8
XXIII (1989)	SF/CIN	53.6	-
XXII (1988)	WAS/DEN	55.2	57.9
XXI (1987)	NYG/DEN	53.4	55.7
XX (1986)	CHI/NE	63.2	51.6

Note: Buffalo & Cincinnati did not have Nielsen people-meters until 2000, so there is no market-level data available for their respective pre-2000 Super Bowl appearances.
Source: Nielsen Media Research