Tuesday, September 25, 2018

U.S. Social Content Ratings: 9/17 - 9/23/2018

NBC's coverage of the '70th Primetime Emmy Awards' dominated all programming on the social networks for the week ending September 23, 2018. The awards show averaged 5.13 million total interactions, with the majority (2.97 million) coming from Twitter. The Wednesday finale of 'America's Got Talent' took third on the week with 1.19 million total interactions (703K from Instagram), while the Tuesday edition of the show averaged just under 1 million interactions (978,000) with the majority also coming from Instagram (628K). USA's 'WWE Monday Night RAW' (1.8 million) and 'WWE Smackdown (1.14 million) took the second and fourth spots on the week, while FX's 'American Horror Story' (559,000) took the seventh spot.

PROGRAM
DATE
INTERACTIONS
(000s)
FACE
INST
TWIT
70th Primetime Emmy Awards
9/17/18
5,132 
213
1,948
2,971
WWE Monday Night RAW
9/17/18
1,800 
185
1,361
254
America's Got Talent
9/19/18
1,185 
229
703
253
WWE SmackDown!
9/18/18
1,136 
86
793
256
America's Got Talent
9/18/18
978 
162
628
189
The Tonight Show Jimmy Fallon
9/19/18
763 
74
644
45
American Horror Story: Apocalypse
9/19/18
559 
0
365
194
Nick Cannon Presents: Wild 'n Out
9/21/18
394 
1
376
17
The Tonight Show Jimmy Fallon
9/18/18
361 
17
36
309
Nuestra Belleza Latina
9/23/18
264 
21
241
2

Source: Nielsen Media Research

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