Thursday, September 27, 2018

Tuesday September 25, 2018 Nielsen Finals

On the opening Tuesday of the new broadcast television season, NBC (2.3/10) strolled to an easy victory in the demo, beating second-ranked CBS (1.2/5) by over full point. In total viewers; however, CBS (10.54 million) had the edge over NBC (9.61 million), ABC (4.53 million, 0.7/3), and FOX (3.01 million, 0.9/4). NBC was led by dominant performances from the season premieres of 'The Voice' (2.2/10, 9.9 million) and 'This is Us' (3.0/12, 10.5 million) as well as newcomer 'New Amsterdam' (1.8/8, 8.4 million) which performed well in its first airing. CBS's 'NCIS' (1.4/6, 12.6 million) returned stable from last year and provided a nice lead-in for the new series 'FBI' (1.3/5, 10.1 million) which had moderate success. The season premiere of 'NCIS: New Orleans' was OK at 1.0/5 and 9 million viewers. Both 'The Gifted' (0.9/4, 2.6 million) and 'Lethal Weapon' (0.8/3, 3.4 million) had stable returns on FOX. 

On the cable side, USA Network's 'WWE Smackdown' led all programming with a 0.72 A18-49 rating and 2.19 million total viewers. The program also led cable in men & women 18-49 (0.88 and 0.56 ratings), people 18-34 (0.57), males 12-34 (0.58), and people 25-54 (0.82). FX's 'Mayans M.C.' took the second spot with a 0.59 rating (0.76 in M18-49) and 1.53 million viewers, while the two premiere episodes of the Australian series 'Mr. Inbetween' began with 0.23 & 645,000 viewers and 0.17 & 515,000 viewers. The M18-49 rating for the first episode outperformed the W18-49 demo by a healthy margin: 0.32 to 0.13. Other top airings on the day include MTV's 'The Challenge' (0.54 rating in W18-49) which averaged 713,000 viewers, as well as USA's 'The Purge' (0.44 in W18-49, 0.43 in men) which had 1.13 million viewers. Elsewhere, TLC's 'Outdaughtered' and Bravo's 'Flipping Out' were at 0.48 and 0.37 ratings respectively in W18-49 and averaged 1.32 million and 733,000 viewers. Finally, 'Carter,' on WGN America, had a 0.02 rating with 161,000 total viewers. 

Broadcast finals:
SHOWViewers
(millions)
HHA
18-49
A
18-34
A
25-54
Med.
Age
20/20: The Real Rookies (ABC)2.5001.7/3 0.459/20.3/20.7/260.0
Dancing with the Stars (ABC)6.5504.3/8 0.893/40.6/31.3/463.9
FBI (CBS)10.0826.4/11 1.292/50.6/32.0/763.9
Lethal Weapon (Fox)3.4322.2/4 0.823/30.4/21.1/456.6
NCIS (CBS)12.5587.7/14 1.431/60.6/42.4/864.7
NCIS: New Orleans (CBS)8.9685.8/12 1.030/50.4/31.7/664.3
New Amsterdam (NBC)8.3915.5/11 1.840/81.2/82.4/958.6
The Gifted (Fox)2.5821.6/3 0.879/40.5/31.1/449.9
The Outpost (CW)0.6010.4/1 0.18/10.1/10.2/153.3
The Voice (NBC)9.8976.1/11 2.168/101.3/82.9/1057.0
This Is Us (NBC)10.5426.7/12 2.974/122.1/123.7/1254.9

Subdemos:
SHOWF
18-49
M
18-49
F
18-34
M
18-34
F
25-54
M
25-54
20/20: The Real Rookies (ABC)0.6/20.4/20.3/20.2/20.9/30.5/2
Dancing with the Stars (ABC)1.2/50.6/30.8/40.4/31.8/60.9/3
FBI (CBS)1.5/61.1/50.6/30.5/32.3/71.8/6
Lethal Weapon (Fox)0.9/30.7/30.4/20.4/31.2/41.0/4
NCIS (CBS)1.6/61.3/60.7/40.5/42.6/92.1/8
NCIS: New Orleans (CBS)1.1/50.9/40.5/30.4/31.9/61.5/6
New Amsterdam (NBC)2.5/111.2/61.6/90.8/63.2/111.6/6
The Gifted (Fox)0.9/40.9/40.5/30.5/41.2/41.1/4
The Outpost (CW)0.2/10.2/10.1/00.1/10.2/10.2/1
The Voice (NBC)2.8/121.5/71.8/100.8/63.8/132.1/8
This Is Us (NBC)4.1/161.8/83.0/161.1/85.0/152.3/8

Cable finals:
SHOWCHANNEL18-49Viewers
(000)
WWE SMACKDOWNUSA NETWORK0.722,193
MAYANS M.C.FX0.591,526
CHALLENGE:FINAL RECKONINGMTV0.45713
PURGE, THEUSA NETWORK0.441,126
TOSH.OCOMEDY CENTRAL0.35617
OUTDAUGHTEREDTLC0.331,323
WRECKEDTBS NETWORK0.32792
SPONGEBOBNICKELODEON0.321,251
DEVIL SPEAKS, THEID0.321,092
SWEET HOME SEXTUPLETSTLC0.301,201
MARRIED AT FIRST ST (LIF)LIFETIME0.29814
CHOPPEDFOOD NETWORK0.28855
FLIPPING OUTBRAVO0.27733
INK MASTERPARAMOUNT0.27635
DESERT FLIPPERSHGTV0.251,090
AMERICAN PICKERS: BEST OFHISTORY0.241,035
MURDER BY NUMBERSID0.23903
MR INBETWEENFX0.23645
RISE OF THE TMNTNICKELODEON0.22865
HOUSE HUNTERSHGTV0.221,157
LIFE BELOW ZERONAT GEO0.211,159
HOUSE HUNTERS INTLHGTV0.201,148
DAILY SHOWCOMEDY CENTRAL0.20771
AMERICAN PICKERSHISTORY0.19792
THE FIRST 48A&E NETWORK0.18471
THE FIRST 48A&E NETWORK0.18592
JIM JEFFERIES SHOWCOMEDY CENTRAL0.17356
MR INBETWEENFX0.17515
LIFE BELOW COMPILATIONNAT GEO0.17875
CONANTBS NETWORK0.16311
WATCH WHAT HAPPENS LIVEBRAVO0.15442
I AM FRANKIENICKELODEON0.15693
EXPEDITION UNKNOWN POPUPSTRAVEL CHANNEL0.14544
AMERICAN PICKERSHISTORY0.14446
TOP WINGNICKELODEON0.13561
QUIZNEYDISNEY CHANNEL0.12533
OUTDAUGHTERED: LIFE WITHTLC0.12473
STRANGE EVIDENCESCIENCE0.09329
IRON RESURRECTIONVELOCITY0.08335
HOLMES AND HOLMESDIY NETWORK0.07309
REAL SPORTS 18HBO PRIME0.05162
INSIDE THE NFL 18-19SHOWTIME0.04143
CARTERWGN AMERICA0.02161

Source: Nielsen Media Research

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