Friday, November 25, 2016

Wilfred (FX/FXX): Ratings Recap

The American version of 'Wilfred,' on FX, premiered on June 23, 2011 to a solid 1.2 adults 18-49 rating with 2.55 million viewers. It lost over a million viewers by week three (1.52 million), and dropped to 902,000 in its first season finale. The show returned in 2012 with a moderate series premiere (953,000) before rising dramatically in week 2 (2.53 million), then falling back down to 1.45 million in week 3 where it continued its descent, ultimately concluding to 541,000 viewers and a 0.3 rating. A third season premiered in 2013 to a 0.3 rating with 648,000 viewers and averaged 586,000 viewers over its 13 episodes. A 10-episode fourth and final season premiered in 2014 on FXX managing only to find 185,000 viewers for its season premiere and 247,000 for its series finale. 

Season 1 Ratings (2011)
Episode #
Viewers (millions)
18-49 rating
101
2.553
1.2
102
2.044
1.03
103
1.516
0.7
104
1.564
0.8
105
1.436
0.7
106
1.738
0.9
107
1.404
0.6
108
1.229
0.7
109
1.179
0.6
110
1.042
0.6
111
1.208
0.7
112
1.320
0.7
113
0.902
0.4
season 1 average
1.47
0.7


Season 2 Ratings (2012)
Episode #
Viewers (millions)
18-49 rating
201
0.957
0.4
202
2.526
1.2
203
1.453
0.7
204
1.354
0.7
205
1.339
0.7
206
1.276
0.6
207
0.828
0.4
208
0.947
0.4
209
1.052
0.5
210
0.835
0.4
211
0.719
0.4
212
0.642
0.3
213
0.541
0.3
season 2 average
1.11
0.5


Season 3 Ratings (2013)
Episode #
Viewers (millions)
18-49 rating
301
0.648
0.3
302
0.607
0.3
303
0.705
0.3
304
0.535
0.3
305
0.711
0.3
306
0.605
0.3
307
0.542
0.3
308
0.470
0.2
309
0.462
0.3
310
0.649
0.3
311
0.411
0.2
312
0.835
0.4
313
0.443
0.2
season 3 average
0.586
0.3


Season 4 Ratings (2014)
Episode #
Viewers (millions)
18-49 rating
401
0.185
0.12
402
0.185
0.11
403
0.214
0.11
404
0.120
0.07
405
0.118
0.06
406
0.185
0.10
407
0.198
0.13
408
0.170
0.12
409
0.239
0.14
410
0.247
0.16
season 4 average
0.186
0.11

Source: Nielsen Media Research

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