Saturday, December 9, 2017

Top U.S. Shows for African-Americans: 10/30 - 11/5/2017

Another week without 'Empire', pushed 'Sunday Night Football' to the top of the ratings for African Americans (AA). 'Sunday Night Football' notched an 11.8 AA rating (2.445 million AA viewers) representing about 17% of its 14.36 million viewership total. Saturday Night Football between LSU and Alabama scored a 6.2 AA rating (1.316 million) representing 19.6% of its total 6.73 million viewers.

On the scripted side, ABC's 'Scandal' had 1.509 million AA viewers for its Nov. 2nd episode, about 30.9% of its total viewership (4.89M). On the same night, 'How to Get Away with Murder' had 1.277 million AA viewers which represents 35.8% of its 3.56 million total viewers. Finally, 'The Good Doctor' had 1.329 million AA viewers for its episode on Monday. That figure is 12.5% of its 10.6 million total viewers. 

Games 6 and 7 of the World Series on FOX, had 1.632 million and 1.991 million AA viewers respectively. The former figure was 7.3% (22.29M) and the latter was 7.1% (28.24M). Finally, CBS's '60 Minutes' brought in 1.821 million African-American viewers, approximately 12.1% of the 15.09 million total. 

Source: Nielsen Media Research

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