Friday, November 24, 2017

U.S. Social Content Ratings: 10/16 - 10/22/2017

AMC's 'The Walking Dead' led social media for the week ending Oct. 22. The season premiere brought in 2.539 million interactions from 1.513 million unique social media accounts. The show was Facebook-heavy, with 1.971 million interactions & 1.371 million uniques coming from that platform versus 569,000 & 142,000 from Twitter.

Second on the week was 'Gucci Mane & Keyshia Ka'Oir: The Mane Event,' on BET, which notched 1.243 million interactions (615K on Facebook and 628K on Twitter) from 635,000 unique accounts (385K on Facebook and 250K on Twitter). USA Network's 'Monday Night RAW' had 399,000 interactions from 166,000 uniques, and NBC's 'This Is Us' was 10th on the week with 221,000 interactions (158K on Facebook) coming from 142,000 unique accounts (125K on Facebook). 'American Horror Story: Cult,' was out of the top 10, at 126,000 interactions (92K on Twitter) and 51,000 uniques.

On Wednesday, CW's 'Riverdale' had 241,000 interactions (210K on Twitter) from 77,000 uniques (54K on Twitter). On FOX, 'Empire' led the day with 300,000 interactions from 172,000 uniques, and 'Star' had 67,000 interactions from 24,000 uniques. 'Empire' was interacted more on Facebook (226K), while 'Star' was interacted more with on Twitter (51K). 

On Thursday, 'Scandal' led the day with 196,000 interactions (114K on Twitter) from 83,000 unique social media accounts (61K on Facebook). Close behind was 'Supernatural' which had 160,000 interactions and 78,000 uniques; NBC's 'Will & Grace' had 107,000 from 69,000. 

Other shows of note include Sunday's 'Outlander' which had 119,000 interactions (63K on Twitter) from 50,000 unique accounts (40K on Facebook), and Friday's 'Once Upon a Time' had 58,000 interactions and 32,000 uniques. 

Top Shows by Total Interactions (Facebook/Twitter):
The Walking Dead (Sunday): 2,539,000 (1.971M/569K)
The Mane Event: 1,243,000 (615K/628K)
WWE Pay-Per-View (Sunday): 781,000 (187K/594K)
WWE Monday Night RAW: 399,000 (182K/217K)
Empire: 300,000 (226K/74K)
Ted Cruz v. Bernie Sanders: 297,000 (39K/258K)
Love & Hip Hip Hollywood: 268,000 (103K/164K)
The Walking Dead (Saturday): 266,000 (240K/27K)
Riverdale: 241,000 (31K/210K)
This Is Us: 221,000 (158K/62K)
Dancing with the Stars: 220,000 (133K/87K)
The Voice (Monday): 211,000 (150K/61K)
Scandal: 196,000 (82K/114K)
WWE Smackdown: 182,000 (72K/110K)
Supernatural: 160,000 (86K/74K)
The Walking Dead (Thursday): 148,000 (126K/23K)
RuPaul's Drag Race: 147,000 (24K/124K)
CMT Artists of the Year: 139,000 (102K/38K)
The Walking Dead (Friday): 131,000 (110K/21K)
American Horror Story: Cult: 126,000 (35K/92K)
Outlander: 119,000 (56K/63K)
The Voice (Tuesday): 110,000 (81K/29K)
Hannity (Thursday): 110,000 (40K/70K)
Will & Grace: 107,000 (69K/39K)
Live PD (Friday): 95,000 (29K/66K)
Live PD (Saturday): 90,000 (23K/68K)
Hannity (Monday): 79,000 (40K/39K)
Star: 67,000 (16K/51K)
Once Upon a Time: 58,000 (30K/28K)
Bellator MMA Live: 45,000 (23K/21K)
90 Day Fiance: 33,000 (3K/30K)
Ghost Adventures: 24,000 (7K/17K)
Dragon Ball Super: 22,000 (17K/5K)
Keeping Up with the Kardashians: 21,000 (6K/24K)
Justice with Judge Jeannie: 18,000 (4K/14K)

Source: Nielsen Media Research

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