2022 Beijing Olympics Nielsen Ratings

Below is a detailed breakdown of the Nielsen ratings for the 2022 Beijing Olympics which aired from February 3rd through February 20th. The top two charts include detailed demographic breakdowns of the primetime Olympic broadcasts that aired on NBC, and the third chart includes a breakdown of all broadcast dayparts including the morning, daytime, and late-night broadcasts. Olympics ratings on the cable networks can be found in the weekly cable roundup posts.

Broadcast Primetime Breakdown:

DAY	HH	T 12-17	A 18-34	A 18-49	A 25-54	Viewers (millions)	TAD
Thursday, February 3, 2022	4.10	0.44	0.67	1.23	1.71	7.245	8.0
Friday, February 4, 2022	5.61	0.90	1.21	1.97	2.54	10.758	12.8
Saturday, February 5, 2022	5.33	0.94	1.09	1.79	2.32	10.146	13.6
Sunday, February 6, 2022	5.96	0.71	1.25	2.01	2.71	10.999	13.7
Monday, February 7, 2022	4.88	0.51	0.91	1.59	2.20	8.448	11.5
Tuesday, February 8, 2022	4.78	0.52	0.90	1.57	2.16	8.348	11.0
Wednesday, February 9, 2022	5.52	0.57	1.14	1.81	2.40	9.787	12.0
Thursday, February 10, 2022	6.17	0.63	1.33	2.15	2.85	11.088	13.2
Friday, February 11, 2022	4.61	0.69	0.85	1.57	2.22	8.571	-
Saturday, February 12, 2022	4.43	0.49	0.84	1.37	1.86	8.243	-
Sunday, February 13, 2022	9.80	3.51	4.47	5.61	6.68	21.277	24.0
Monday, February 14, 2022	4.50	0.47	0.85	1.47	1.99	7.874	-
Tuesday, February 15, 2022	4.93	0.41	1.00	1.54	2.07	8.704	10.5
Wednesday, February 16, 2022	3.91	0.47	0.71	1.22	1.65	6.934	-
Thursday, February 17, 2022	4.94	0.53	0.76	1.38	1.92	8.518	-
Friday, February 18, 2022	3.99	0.52	0.69	1.14	1.53	7.252	-
Saturday, February 19, 2022	3.63	0.43	0.68	1.06	1.42	6.772	-
Sunday, February 20, 2022	3.62	0.30	0.54	0.95	1.29	6.571	-

DAY	W 18-49	M 18-49	F 12-17	M 12-17	W 18-34	M 18-34	W 25-54	M 25-54
Thursday, February 3, 2022	1.35	1.11	0.62	0.28	0.75	0.58	1.94	1.48
Friday, February 4, 2022	2.19	1.75	0.97	0.82	1.40	1.02	2.79	2.29
Saturday, February 5, 2022	1.98	1.60	1.15	0.74	1.28	0.90	2.56	2.09
Sunday, February 6, 2022	2.15	1.87	0.80	0.63	1.45	1.06	2.85	2.57
Monday, February 7, 2022	1.66	1.52	0.57	0.45	0.95	0.87	2.31	2.08
Tuesday, February 8, 2022	1.60	1.55	0.54	0.50	0.95	0.85	2.23	2.09
Wednesday, February 9, 2022	1.93	1.68	0.62	0.52	1.25	1.03	2.59	2.22
Thursday, February 10, 2022	2.24	2.05	0.71	0.56	1.44	1.22	2.97	2.72
Friday, February 11, 2022	1.57	1.57	0.73	0.64	0.82	0.88	2.23	2.21
Saturday, February 12, 2022	1.46	1.28	0.50	0.48	0.83	0.85	2.01	1.71
Sunday, February 13, 2022	5.41	5.81	3.16	3.85	4.45	4.50	6.49	6.86
Monday, February 14, 2022	1.53	1.40	0.56	0.39	0.89	0.82	2.08	1.90
Tuesday, February 15, 2022	1.68	1.40	0.53	0.29	1.06	0.94	2.32	1.81
Wednesday, February 16, 2022	1.32	1.12	0.52	0.41	0.81	0.60	1.78	1.52
Thursday, February 17, 2022	1.66	1.09	0.61	0.45	0.92	0.60	2.32	1.52
Friday, February 18, 2022	1.32	0.95	0.65	0.38	0.83	0.56	1.73	1.32
Saturday, February 19, 2022	1.11	1.01	0.49	0.37	0.75	0.60	1.52	1.31
Sunday, February 20, 2022	1.05	0.85	0.34	0.26	0.60	0.48	1.47	1.10

Full Broadcast Dayparts:

DAY	TYPE	START	HH	A 18-49 (rating)	A 18-49 (millions)	Viewers (millions)
Thursday, February 3, 2022	Prime	8:30 PM	4.10	1.23	1.600	7.245
Friday, February 4, 2022	Morning	6:30 AM	1.96	0.50	0.658	3.081
	Daytime	12:00 PM	1.23	0.30	0.385	1.932
	Prime	8:00 PM	5.61	1.97	2.572	10.758
Saturday, February 5, 2022	Daytime	2:00 PM	2.44	0.76	0.993	4.294
	Prime	8:30 PM	5.33	1.79	2.331	10.146
Sunday, February 6, 2022	Daytime	2:00 PM	2.63	0.80	1.039	4.536
	Prime	7:00 PM	5.96	2.01	2.626	10.999
	Late-Nite	12:05 AM	1.87	0.57	0.749	3.075
Monday, February 7, 2022	Daytime	2:00 PM	1.21	0.25	0.327	1.809
	Prime	8:00 PM	4.88	1.59	2.075	8.448
Tuesday, February 8, 2022	Daytime	2:00 PM	1.45	0.30	0.394	2.163
	Prime	8:00 PM	4.78	1.57	2.053	8.348
	Late-Nite	11:48 PM	2.28	0.73	0.954	3.649
Wednesday, February 9, 2022	Daytime	2:00 PM	1.55	0.29	0.382	2.323
	Prime	8:00 PM	5.52	1.81	2.357	9.787
	Late-Nite	1:10 AM	1.35	0.38	0.490	2.095
Thursday, February 10, 2022	Daytime	2:00 PM	1.55	0.30	0.389	2.408
	Prime	8:00 PM	6.17	2.15	2.803	11.088
	Late-Nite	12:01 PM	2.03	0.55	0.718	3.237
Friday, February 11, 2022	Daytime	2:00 PM	1.15	0.33	0.435	1.813
	Prime	8:00 PM	4.61	1.57	2.047	8.571
	Late-Nite	11:41 PM	2.13	0.62	0.804	3.544
Saturday, February 12, 2022	Daytime	2:30 PM	1.76	0.56	0.736	3.145
	Prime	8:00 PM	4.43	1.37	1.790	8.243
	Late-Nite	11:30 PM	2.21	0.67	0.878	3.786
Sunday, February 13, 2022	Morning	8:00 AM	1.72	0.53	0.696	2.819
	Prime	7:00 PM	9.80	5.61	7.315	21.277
	Late-Nite	12:30 AM	2.51	0.98	1.282	4.318
Monday, February 14, 2022	Daytime	2:00 PM	1.43	0.36	0.471	2.149
	Prime	8:00 PM	4.50	1.47	1.913	7.874
	Late-Nite	12:17 AM	1.48	0.40	0.525	2.327
Tuesday, February 15, 2022	Daytime	2:00 PM	1.35	0.28	0.361	2.067
	Prime	8:00 PM	4.93	1.54	2.011	8.704
	Late-Nite	12:14 AM	1.52	0.42	0.552	2.356
Wednesday, February 16, 2022	Daytime	2:00 PM	1.19	0.26	0.340	1.772
	Prime	8:00 PM	3.91	1.22	1.596	6.934
	Late-Nite	11:05 PM	1.93	0.65	0.853	3.177
Thursday, February 17, 2022	Daytime	2:00 PM	1.20	0.27	0.350	1.806
	Prime	8:00 PM	4.95	1.38	1.799	8.534
	Late-Nite	12:05 AM	1.29	0.39	0.503	1.959
Friday, February 18, 2022	Daytime	2:00 PM	1.03	0.25	0.323	1.582
	Prime	8:00 PM	3.99	1.14	1.483	7.252
	Late-Nite	11:49 PM	1.80	0.54	0.708	2.998
Saturday, February 19, 2022	Daytime	2:35 PM	1.36	0.39	0.505	2.300
	Prime	8:00 PM	3.63	1.06	1.382	6.772
	Late-Nite	11:41 PM	1.63	0.48	0.632	2.735
Sunday, February 20, 2022	Daytime	2:00 PM	1.38	0.32	0.414	2.256
	Prime	7:00 PM	3.62	0.95	1.241	6.571

Source: Nielsen Media Research