Wednesday, September 6, 2023

Weekly Nielsen Ratings: 1962-63 TV Season

Below is a collection of scans of the Nielsen pocketpieces covering the the 1962-63 TV season. It features the complete primetime broadcast Nielsen ratings for all programs airing from September 10, 1962 through May 19, 1963. The weeks of Oct. 22-28, 1962, Dec. 24-30, 1962, and April 22-28, 1963 were black weeks and not measured by Nielsen. I do not currently have any scans for the summer portion of the season. The grids report both the "Total Audience" and the "Average Audience" but Average Audience is the standard Nielsen metric that should be used.

Source: Nielsen Media Research

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