Saturday April 9, 2016 Nielsen Finals

'NBA Basketball' between the Warriors and Grizzlies, on ESPN, took victory on Saturday cable with a 0.83 adults 18-49 rating (1.15 rating in men of that demo) and 2.24 million viewers. The game also did well in males 12-34 (1.03 rating) and people 18-34 (0.76) leading cable in both. On Lifetime, original movie 'The Cheerleader Murders' (1.4 million viewers) led cable in the women 18-49 demo (0.66 rating) and tied for second (with Adult Swim's 'Parasyte') in F12-34 (0.53 rating) just behind 'Dimension W' (0.57). Over at Starz, the second season premiere of 'Outlander' brought in the show's best numbers to-date with a 0.39 key demo rating and 1.46 million viewers. This tops the previous high, set by the season 1 midseason finale back in 2014 (0.38 rating, 1.42 million viewers), and more than doubles the numbers of the show's series premiere (0.19/721,000). On Hallmark Channel, original movie 'Hearts of Spring' saw modest numbers in W18-49 (0.35 rating), but performed best in people over 50 (1.72 rating) and total viewers (2.22 million). Nickelodeon's usual Saturday trio, 'Henry Danger' (0.45 in F12-34/1.65 million), 'Bella and the Bulldogs' (0.37/1.3 million) and 'School of Rock' (0.36/1.47 million) remained solid. Other programs of note include: Reelz's 'Autopsy' (0.05/272,000) & 'Copycat Killers' (0.05/152,000), Esquire's 'Beowulf' (0.03/168,000), and Ovation's 'The Artful Detective' (0.01/171,000). 

Cable finals:

SHOW	CHANNEL	18-49	Viewers (millions)
NBA: GOLDEN STATE/MEMPHIS	ESPN	0.83	2.238
DIMENSION W	ADULT SWIM	0.52	1.143
PARASYTE- THE MAXIM	ADULT SWIM	0.45	1.026
THE CHEERLEADER MURDERS	LIFETIME	0.45	1.402
OUTLANDER 2	STARZ	0.39	1.457
WE BOUGHT THE FARM (11:30PM)	HGTV	0.37	1.451
CONAN	TBS NETWORK	0.36	0.861
WE BOUGHT THE FARM (11PM)	HGTV	0.36	1.530
COPS (O)	SPIKE TV	0.35	1.111
HOUSE HUNTERS RENOVATION	HGTV	0.34	1.560
REGULAR SHOW	CARTOON NET	0.32	1.094
POKEMON THE SERIES XYZ	CARTOON NET	0.32	0.825
ADVENTURE TIME	CARTOON NET	0.31	1.065
KITCHEN AT FN, THE	FOOD NETWORK	0.31	1.404
PIONEER WOMAN	FOOD NETWORK	0.30	1.542
COMEDY CENTRAL STAND-UP	COMEDY CENTRAL	0.29	0.552
HENRY DANGER	NICKELODEON	0.29	1.653
TRISHAS SOUTHERN KITCHEN	FOOD NETWORK	0.29	1.437
TRANSFORMERS:ROBOTS/DISGU	CARTOON NET	0.28	0.728
UNCLE GRANDPA (9AM)	CARTOON NET	0.27	1.221
SCHOOL OF ROCK	NICKELODEON	0.25	1.467
BELLA AND THE BULLDOGS	NICKELODEON	0.24	1.297
HEARTS OF SPRING	HALLMARK CHANNEL	0.24	2.217
DEADLY POSSESSIONS	TRAVEL CHANNEL	0.23	0.674
MY CAT FROM HELL	ANIMAL PLANET	0.23	0.789
SCORNED: LOVE KILLS	ID	0.21	0.950
SMOOTH TALKER:TRAIL OF DE	ID	0.21	0.880
BEST OF KCA 2016	NICKELODEON	0.21	0.962
UNCLE GRANDPA (11:30AM)	CARTOON NET	0.20	0.966
PAW PATROL	NICK JR	0.20	0.890
DEAD FILES	TRAVEL CHANNEL	0.20	0.625
MLB: LA DODGERS/SF GIANTS	FOX SPORTS 1	0.17	0.544
BARRETT JACKSON	DISCOVERY CHANNEL	0.15	0.653
NCAA: NORTH DAKOTA/QUINNIPIAC	ESPN2	0.15	0.541
COLL SOFTBALL: KENTUCKY/LSU	ESPN	0.13	0.392
MOUNTAIN MONSTERS	DEST AMERICA	0.12	0.536
WILD THINGS WITH DOMINIC	TRAVEL CHANNEL	0.11	0.323
CAR FIX	VELOCITY	0.10	0.308
ALL GIRLS GARAGE	VELOCITY	0.10	0.294
FOR PEETES SAKE	OWN	0.10	0.339
DR. OAKLEY, YUKON VET	NAT GEO WILD	0.10	0.605
BARRETT JACKSON	VELOCITY	0.09	0.340
MY LITTLE PONY FRIENDSHIP (11:30AM)	DISCOVERY FAMILY	0.08	0.300
MY CLASSIC CAR	VELOCITY	0.08	0.265
STACY DAVIDS GEARZ	VELOCITY	0.08	0.254
FIRST TIME FLIPPERS (9PM)	DIY NETWORK	0.07	0.267
OPRAH: WHERE ARE THEY NOW	OWN	0.06	0.281
U.S. OLYMPIC TRIALS: WRESTLING	NBCSN	0.06	0.168
LIFTED LIFE, THE	VELOCITY	0.06	0.191
FIRST TIME FLIPPERS (9:30PM)	DIY NETWORK	0.06	0.272
SAM'S GARAGE	VELOCITY	0.06	0.217
AUTOPSY	REELZCHANNEL	0.05	0.272
COPYCAT KILLERS	REELZCHANNEL	0.05	0.152
WHAT HISTORY FORGOT	AHC	0.03	0.233
BEOWULF	ESQUIRE	0.03	0.168
BEING	CENTRIC	0.03	0.108
LITTLEST PET SHOP	DISCOVERY FAMILY	0.02	0.132
THE ARTFUL DETECTIVE	OVATION	0.01	0.171
MISS FISHER'S MURDER MYSTERIES	OVATION	0.01	0.136

Cable subdemos:

Show	F12-34	M12-34	W18-49	M18-49
NBA: GOLDEN STATE/MEMPHIS	0.37	1.03	0.51	1.15
THE CHEERLEADER MURDERS	0.53	0.20	0.66	0.25
OUTLANDER 2	0.20	0.11	0.51	0.28
ADVENTURE TIME	0.40	0.51	0.37	0.25
HENRY DANGER	0.45	0.40	0.33	0.26
SCHOOL OF ROCK	0.36	0.33	0.27	0.22
BELLA AND THE BULLDOGS	0.37	0.33	0.27	0.22
HEARTS OF SPRING	0.18	0.08	0.35	0.13
PAW PATROL	0.21	0.11	0.27	0.13

Source: Nielsen Media Research via ShowBuzzDaily