Monday, July 6, 2020

Weekly Nielsen Ratings: Summer 1981

Below are the full weekly ratings results for the summer of the 1980-81 television season. Viewership wasn't reported by Nielsen until the fall 1988 season, so up until that point the only metric widely available was the household rating (which is what is reported here in this article). To calculate the estimated number of households watching, just multiply each rating by 778,000 (through w/e June 28) or 799,000 (w/e July 5 onward) as that is what 1 rating point represents. The following are newspaper clippings from the Los Angeles Times, which was the only newspaper in the United States to publish full weekly TV ratings results. 

ARCHIVED WEEKS
Week EndingRatingsData
Available
April 19, 1981CLICK TO SEE RATINGSFull Week
April 26, 1981CLICK TO SEE RATINGSFull Week
May 3, 1981CLICK TO SEE RATINGSFull Week
May 10, 1981CLICK TO SEE RATINGSFull Week
May 17, 1981CLICK TO SEE RATINGSFull Week
May 24, 1981CLICK TO SEE RATINGSFull Week
May 31, 1981CLICK TO SEE RATINGSFull Week
June 7, 1981CLICK TO SEE RATINGSFull Week
June 14, 1981CLICK TO SEE RATINGSFull Week
June 21, 1981CLICK TO SEE RATINGSFull Week
June 28, 1981CLICK TO SEE RATINGSFull Week
July 5, 1981CLICK TO SEE RATINGSFull Week
July 12, 1981CLICK TO SEE RATINGSFull Week
July 19, 1981CLICK TO SEE RATINGSFull Week
July 26, 1981CLICK TO SEE RATINGSFull Week
August 2, 1981CLICK TO SEE RATINGSFull Week
August 9, 1981CLICK TO SEE RATINGSFull Week
August 16, 1981CLICK TO SEE RATINGSFull Week
August 23, 1981CLICK TO SEE RATINGSFull Week
August 30, 1981CLICK TO SEE RATINGSFull Week
September 6, 1981CLICK TO SEE RATINGSFull Week
September 13, 1981CLICK TO SEE RATINGSFull Week

Source: Nielsen Media Research via The Los Angeles Times

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