Saturday May 7, 2016 Nielsen Finals

As has been the pattern this week, 'NBA Playoffs' coverage topped the day's cable ratings though it was by a much smaller margin than usual. Saturday's Raptors/Heat game delivered a 0.89 key demo rating (1.35 in men) with 2.33 million viewers. On FS1, 'NASCAR Sprint Cup Racing' ranked second in the demo (0.67) and men 18-49 (0.83), but led the day in total viewers (3.14 million). Nickelodeon had solid F12-34 returns with 'Henry Danger' (0.41 rating), 'School of Rock' (0.35), and 'Bella and the Bulldogs' (0.33); viewership was at 1.37 million, 1.11 million, and 900,000 respectively. In scripted content, Starz had 'Outlander' (1.13 million), HBO had 'Sesame Street' (155,000), and Ovation had 'The Artful Detective' (180,000). Other programs of note include Food Network's 'Pioneer Woman' (1.45 million), Reelz's 'Autopsy' (266,000), and Oxygen's 'Snapped: She Made Me Do It' (162,000). 

Cable finals:

SHOW	CHANNEL	18-49	Viewers (millions)
NBA: TORONTO/MIAMI	ESPN	0.89	2.325
NASCAR SPRINT CUP RACING	FOX SPORTS 1	0.67	3.142
DIMENSION W	ADULT SWIM	0.60	1.167
HOUSE HUNTERS RENOVATION	HGTV	0.34	1.358
MOVE IN READY	HGTV	0.32	1.286
PIONEER WOMAN	FOOD NETWORK	0.32	1.453
KITCHEN AT FN, THE	FOOD NETWORK	0.29	1.209
A MOTHERS REVENGE (2016)	LMN	0.26	0.971
HENRY DANGER	NICKELODEON	0.25	1.373
NHL: NASHVILLE/SAN JOSE	NBCSN	0.24	0.589
SCORNED: LOVE KILLS	ID	0.22	0.807
MY CAT FROM HELL	ANIMAL PLANET	0.22	0.930
POKEMON THE SERIES XYZ	CARTOON NET	0.21	0.740
TRANSFORMERS:ROBOTS/DISGU	CARTOON NET	0.21	0.656
SCHOOL OF ROCK	NICKELODEON	0.21	1.111
OUTLANDER 2	STARZ	0.21	1.129
COLL SOFTBALL: GEORGIA/ALABAMA	ESPN	0.19	0.505
DR. JEFF: ROCKY MOUNTAIN	ANIMAL PLANET	0.19	1.125
DEADLY POSSESSIONS	TRAVEL CHANNEL	0.17	0.487
BELLA AND THE BULLDOGS	NICKELODEON	0.16	0.900
DEAD FILES	TRAVEL CHANNEL	0.15	0.644
MLB: NATIONALS/CUBS	FOX SPORTS 1	0.15	0.663
PAW PATROL (11AM)	NICK JR	0.15	0.807
PAW PATROL (11:30AM)	NICK JR	0.14	0.771
KENTUCKY DERBY PREP: 2016	NBCSN	0.12	0.604
LIVIN LOZADA	OWN	0.12	0.342
AUTOPSY	REELZCHANNEL	0.10	0.266
TINY HOUSE NATION	FYI	0.09	0.349
MY LITTLE PONY FRIENDSHIP	DISCOVERY FAMILY	0.09	0.190
HE SHED SHE SHED	FYI	0.08	0.256
MLB: RANGERS/TIGERS	FOX SPORTS 1	0.08	0.524
STREET EATS (1PM)	TRAVEL CHANNEL	0.08	0.237
UFOS: THE UNTOLD STORIES	DEST AMERICA	0.07	0.292
CASE CLOSED WITH AJ BENZA	REELZCHANNEL	0.07	0.227
STREET EATS (1:30PM)	TRAVEL CHANNEL	0.07	0.225
VANILLA ICE PROJECT	DIY NETWORK	0.07	0.220
SESAME STREET	HBO PRIME	0.07	0.155
DR. OAKLEY: NORTHERN	NAT GEO WILD	0.06	0.494
UNLIKELY ANIMAL FRIENDS	NAT GEO WILD	0.06	0.389
DR. OAKLEY, YUKON VET	NAT GEO WILD	0.06	0.460
WILD THORNBERRYS (11PM)	TEENNICK	0.06	0.137
WILD THORNBERRYS (11:30PM)	TEENNICK	0.05	0.110
HOME MADE SIMPLE	OWN	0.05	0.168
LIFTED LIFE, THE	VELOCITY	0.05	0.161
SNAPPED: SHE MADE ME DO IT	OXYGEN	0.04	0.162
TRANSFORMERS: RESCUE BOTS	DISCOVERY FAMILY	0.04	0.173
MIRACULOUS: TALES OF LADYBUG	NICKTOONS	0.03	0.125
SAM'S GARAGE	VELOCITY	0.03	0.174
LITTLEST PET SHOP (12PM)	DISCOVERY FAMILY	0.02	0.109
CURVY STYLE W/ TIMOTHY SNELL	CENTRIC	0.02	0.059
THE ARTFUL DETECTIVE	OVATION	0.02	0.180
IMPACT WRESTLING	POP	0.01	0.053
MISS FISHER'S MURDER MYSTERIES	OVATION	0.00	0.117

Cable subdemos:

Show	F12-34	M12-34	W18-49	M18-49
NBA: TORONTO/MIAMI	0.33	1.17	0.44	1.35
NASCAR SPRINT CUP RACING	0.22	0.36	0.51	0.83
HENRY DANGER	0.41	0.35	0.28	0.21
NHL: NASHVILLE/SAN JOSE	0.10	0.23	0.14	0.33
SCHOOL OF ROCK	0.35	0.25	0.27	0.15
OUTLANDER 2	0.12	0.07	0.30	0.12
COLL SOFTBALL: GA/AL	0.08	0.21	0.11	0.28

Source: Nielsen Media Research via ShowBuzzDaily & Programming Insider