SUNDAY AUGUST 2, 2015 CABLE TV RATINGS

RICK AND MORTY, on Adult Swim, narrowly edged out an 18-49 win on Sunday cable, logging a 1.12 rating versus 1.09 from Discovery's BAKED AND AFRAID XL which also ranked second on the day in total viewers (2.7 million) to NBC Sport Net's coverage of the NASCAR SPRINT CUP RACE (4.3 million). MORTY also won out among both adults 18-34 (1.42 rating) and females 12-34 (1.1) beating out close competition from VH1's BASKETBALL WIVES (0.76/1.01 respectively), and Food Network's FOOD NETWORK STAR (0.71/0.76). On E!, week two of I AM CAIT lost about half of its audience from last week's big premiere with major losses among females 12-34 (0.82 vs. 1.74), women 18-34 (0.92 vs. 1.95), women 18-49 (0.85 vs. 1.65), and total viewers (1.3 million vs. 2.7 million). Lead-out SYEWARTS & HAMILTONS also posted major declines, down to a 0.14 rating among 18-49s (from 0.37) and 416,000 viewers (from 938K). Elsewhere, HBO's TRUE DETECTIVE (2.2 million), BALLERS (1.6 million) hit season-lows among total viewers, but THE BRINK (999,000), and LAST WEEK TONIGHT (975,000) hit their usual numbers. Showtime's two programs, RAY DONOVAN (1.4 million) & MASTERS OF SEX (585,000) were about even with last week. Finally, the season finale of AMC's HALT AND CATCH FIRE delivered 485,000 viewers - its lowest since Jun. 21 (451K). 

Broadcast finals:

Program	Net	HH	A18-49	A18-34	A25-54	Viewers (millions)
Bachelor in Paradise	ABC	2.4/4	1.06/4	1.0/4	1.3/4	3.597
Save My Life: Boston Trauma	ABC	2.1/4	0.76/3	0.6/2	0.9/3	3.176
Big Brother 17	CBS	3.6/7	1.93/7	1.4/7	2.4/8	6.257

Subdemos:

Show	W18-34	M18-34	W18-49	M18-49
Bachelor in Paradise	1.5/6	0.5/2	1.5/5	0.6/2
Big Brother 17	1.6/7	1.2/6	2.2/8	1.6/7

Cable finals:

SHOW	CHANNEL	Viewers (millions)	18-49
RICK & MORTY	ADULT SWIM	2.185	1.12
NAKED AND AFRAID XL	DISCOVERY	2.708	1.09
TRUE DETECTIVE	HBO	2.177	0.97
NASCAR SPRINT CUP RACE	NBCSN	4.264	0.88
FOOD NETWORK STAR 11	FOOD NETWORK	2.733	0.84
THE LAST SHIP	TNT	2.857	0.77
BALLERS	HBO	1.560	0.76
NAKED AND AFRAID: BARES	DISCOVERY	1.929	0.75
BASKETBALL WIVES LA 4	VH1	1.459	0.74
AQUA TEEN HUNGER FOREVER	ADULT SWIM	1.202	0.62
STRAIN	FX	1.381	0.59
I AM CAIT	E!	1.292	0.57
MLB: WASHINGTON/NY METS	ESPN	1.999	0.56
BAR RESCUE	SPIKE TV	1.223	0.55
YOUR PRETTY FACE/HELL	ADULT SWIM	1.026	0.55
FALLING SKIES	TNT	1.933	0.52
ICE ROAD TRUCKERS	HISTORY	1.958	0.51
GUYS GROCERY GAMES	FOOD NETWORK	1.625	0.50
CUTTHROAT KITCHEN	FOOD NETWORK	1.454	0.50
RAY DONOVAN S3	SHOWTIME	1.367	0.48
THE BRINK	HBO	0.999	0.46
BEACH FLIP	HGTV	1.789	0.45
MARRIED TO MEDICINE	BRAVO	1.013	0.45
TEENAGE MUTAN NINJA TRT12	NICKELODEON	1.654	0.43
LAST WEEK TONIGHT	HBO	0.975	0.42
ISLAND HUNTERS (10PM)	HGTV	1.513	0.41
ISLAND HUNTERS (10:30PM)	HGTV	1.578	0.41
CATCH A CONTRACTOR	SPIKE TV	0.954	0.41
INTERVENTION	A&E NETWORK	0.854	0.41
SUNDAY BEST 8	BET	1.307	0.39
VACATION HOUSE FOR FREE	HGTV	1.222	0.36
HUMANS	AMC	1.026	0.34
WHO DO YOU THINK YOU ARE	TLC	1.527	0.32
HOUSE HUNTERS	HGTV	1.346	0.32
BEACHFRONT BARGAIN HUNT (8:30PM)	HGTV	1.746	0.32
HOUSE HUNTERS INTL	HGTV	1.456	0.31
WICKED TUNA: OUTER BANKS	NAT GEO	1.057	0.30
DAILY SHOW: NEWS ADVENTUR	COMEDY CENTRAL	0.816	0.30
BEACHFRONT BARGAIN HUNT (8PM)	HGTV	1.453	0.28
GIADA IN ITALY	FOOD NETWORK	0.992	0.27
ULTIMATE HOMES	DISCOVERY	0.787	0.22
MOTHER FUNDERS	BRAVO	0.509	0.22
NORTH WOODS LAW	ANIMAL PLANET	1.161	0.22
DAPHNE DISHES	FOOD NETWORK	0.879	0.20
WATCH WHAT HAPPENS LIVE	BRAVO	0.474	0.19
MARVELS AVENGERS ASSEMBLE	DISNEY XD	0.576	0.19
DINNER AT TIFFANIS	FOOD NETWORK	0.709	0.18
ICE LAKE REBELS	ANIMAL PLANET	0.764	0.18
MLB: YANKEES/WHITE SOX	TBS NETWORK	0.484	0.17
PORT PROTECTION	NAT GEO	0.702	0.16
MASTERS OF SEX S3	SHOWTIME	0.585	0.16
DEATH ROW STORIES	CNN	0.709	0.16
ANSWERED PRAYERS	TLC	0.791	0.15
HUNT	CNN	0.713	0.14
STEWARTS & HAMILTONS	E!	0.416	0.14
SNAPPED	OXYGEN	0.479	0.13
AMERICA SECRET SWIM HOLES	TRAVEL CHANNEL	0.478	0.13
BIKINIS & BOARDWALKS	TRAVEL CHANNEL	0.404	0.13
HALT AND CATCH FIRE	AMC	0.485	0.12
EPIC ATTRACTIONS	TRAVEL CHANNEL	0.300	0.10
BIG BROTHER AFTER DARK	POP	0.146	0.05
MY MILLION DOLLAR INVENTION	SMITHSONIAN	0.097	0.02

Source: Nielsen Media Research via ShowBuzzDaily & TV Media Insights