Tuesday, May 11, 2021

The Starter Wife (USA): Ratings Recap

USA's 'The Starter Wife' began as a limited series in 2007, scoring a strong 2.2/6 adults 18-49 rating/share and 5.39 million viewers in its 2-hour debut. It dropped as low as 1.0/3 and 2.8 million viewers and averaged 3.76 million viewers in its inaugural six hours. It was renewed for a second season which aired in the fall of 2008, but scored much lower ratings, averaging just 1.9 million viewers and concluding to 2.1 million. It was not renewed for a third season. 

The Starter Wife Season 1 Ratings (2007)
Episode DateViewers (millions)18-49 rating
May 31, 20075.3902.2/6
Jun. 7, 20073.921.5/4
Jun. 14, 20073.5541.5/4
Jun. 21, 20072.7991.0/3
Jun. 28, 20073.121.2/4
Average3.7571.48

The Starter Wife Season 2 Ratings (2008)
Episode DateViewers (millions)18-49 rating
Oct. 10, 20082.641.0/3
Oct. 17, 20081.950.7/3
Oct. 24, 20081.930.7/2
Oct. 31, 20081.840.6/2
Nov. 7, 20081.690.6/2
Nov. 14, 20081.700.7/2
Nov. 21, 20081.700.6/2
Dec. 5, 2008--
Dec. 12, 20082.1-
Average1.9440.7

Source: Nielsen Media Research


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