Album Ratings: Week Ending March 18, 2021

Albums achieve their positions on the weekly Billboard & Rolling Stone lists based on total units sold; a metric which is the sum of of pure album sales (sales of the entire actual album), streaming-equivalent album units (SEA), and track-equivalent album units (TEA). One SEA unit is equal to 1,250 premium (paid) streams, or 3,750 free streams, and one TEA unit is equal to 10 purchased tracks. There are three charts below: the first one has the top 10 albums based on total weekly units sold according to both Billboard and Rolling Stone. The two sites have different sources of data, hence why their numbers are different (but close). A second chart includes the top 10 albums of the week according to Billboard based on pure album sales, and the third chart includes the top 25 albums of the week, according to Alpha Data, with breakdowns of pure albums, SEA units, and TEA units.

'Dangerous: the Double Album' from Morgan Wallen has now spent 10 weeks atop the album sales chart, and consequently, atop the Billboard 200. With 69,000 units in the tracking week ending March 18, it becomes the first album since 1987 to spend its first 10 weeks at #1 on the chart. In the second spot, Pop Smoke's 'Shoot for the Stars, Aim for the Moon' was identical to last week in both placement and units (40,000), but Dua Lipa's 'Future Nostalgia' rose from 6-3 with 37,000 units while Pooh Shiesty's 'Shiesty Season' did the opposite, falling 3-6 with 30,000. There were two debuts on the chart this week as Giveon's dropped 'When it's All Said and Done ... Take Time' to 32,000 units and Rob Zombie delivered 'The Lunar Injection Kool Aid Eclipse Conspiracy' to 28,000. Taylor Swift's 'Folklore' rounded out the Billboard Top 10 with 28,000 units thanks to a post-Grammys bump. Of note below the Billboard top 10 was Nick Jonas's new set 'Spaceman' (26,300), Harry Styles's 'Fine Line' (25,400), Ariana Grande's 'Positions' (25,000), Taylor Swift's 'Evermore' (24,000), Billie Eilish's 'When We All Fall Asleep, Where Do We Go?' (24,000), SZA's 'Good News' (23,900), Doja Cat's 'Hot Pink' (23,300), Selena Gomez's 'Revelacion' (22,600), and BTS's 'BE' (15,300).  

ALBUM SALES CHART (3/12 - 3/18/2021)
ALBUM	ARTIST	UNITS	TOTAL UNITS
BILLBOARD
DANGEROUS: THE DOUBLE ALBUM	MORGAN WALLEN	69,000	1,264,000
SHOOT FOR THE STARS, AIM FOR THE MOON	POP SMOKE	40,000	2,526,000
FUTURE NOSTALGIA	DUA LIPA	37,000	1,034,000
AFTER HOURS	THE WEEKND	32,000	2,118,000
WHEN ITS ALL SAID AND DONE … TAKE TIME	GIVEON	32,000	32,000
SHIESTY SEASON	POOH SHIESTY	30,000	235,000
MY TURN	LIL BABY	30,000	2,663,000
THE VOICE	LIL DURK	29,000	557,000
THE LUNAR INJECTION KOOL AID ECLIPSE …	ROB ZOMBIE	28,000	28,000
FOLKLORE	TAYLOR SWIFT	28,000	2,461,000
ROLLING STONE
DANGEROUS: THE DOUBLE ALBUM	MORGAN WALLEN	64,400
AFTER HOURS	THE WEEKND	38,800
SHOOT FOR THE STARS, AIM FOR THE MOON	POP SMOKE	38,200
FUTURE NOSTALGIA	DUA LIPA	36,800
FOLKLORE	TAYLOR SWIFT	35,700
THE VOICE	LIL DURK	31,200
WHEN ITS ALL SAID AND DONE … TAKE TIME	GIVEON	29,800
MY TURN	LIL BABY	27,300
SHIESTY SEASON	POOH SHIESTY	27,300
FINE LINE	HARRY STYLES	26,600

PURE ALBUM SALES CHART (3/12 - 3/18/2021)
ALBUM	ARTIST	Pure Albums
THE LUNAR INJECTION KOOL AID …	ROB ZOMBIE	26,000
SPACEMAN	NICK JONAS	16,000
REVELACION	SELENA GOMEZ	14,000
FOLKLORE	TAYLOR SWIFT	10,000
OBVIOUSLY	LAKE STREET DIVE	10,000
WHEN WE ALL FALL ASLEEP …	BILLIE EILISH	8,000
FINE LINE	HARRY STYLES	7,000
BLACK PUMAS	BLACK PUMAS	7,000
EVERMORE	TAYLOR SWIFT	6,000
BE	BTS	6,000

ALPHA DATA ALBUM SALES CHART (3/12 - 3/18/2021)
ALBUM	ARTIST	UNITS	PURE ALBUMS	SEA	TEA
DANGEROUS: THE DOUBLE ALBUM	MORGAN WALLEN	71,440	5,255	65,134	1,051
SHOOT FOR THE STARS AIM FOR …	POP SMOKE	39,144	1,002	37,600	542
FUTURE NOSTALGIA	DUA LIPA	37,486	3,445	30,713	3,328
AFTER HOURS	THE WEEKND	31,995	3,505	27,061	1,429
SHIESTY SEASON	POOH SHIESTY	30,396	85	30,103	207
WHEN IT'S ALL SAID AND DONE…	GIVEON	30,296	1,307	28,624	365
MY TURN	LIL BABY	29,087	393	28,454	240
THE VOICE	LIL DURK	28,583	56	28,265	262
FOLKLORE	TAYLOR SWIFT	28,002	10,355	17,201	446
THE LUNAR INJECTION KOOL AID …	ROB ZOMBIE	27,020	24,547	2,211	263
WHAT YOU SEE IS WHAT YOU GET	LUKE COMBS	26,769	2,412	23,620	737
SPACEMAN	NICK JONAS	26,687	15,965	9,798	923
LEGENDS NEVER DIE	JUICE WRLD	25,886	996	24,727	163
HOLLYWOOD'S BLEEDING	POST MALONE	25,717	1,424	23,600	694
POSITIONS	ARIANA GRANDE	25,088	1,324	23,360	403
FINE LINE	HARRY STYLES	24,609	6,329	16,862	1,418
EVERMORE	TAYLOR SWIFT	23,854	6,109	17,226	519
GOOD NEWS	MEGAN THEE STALLION	23,475	603	21,949	923
REVELACION	SELENA GOMEZ	23,062	13,462	9,223	377
HOT PINK	DOJA CAT	22,573	356	21,536	681

Source: Alpha Data & Nielsen Media Research