Thursday, January 18, 2018

Wednesday Nielsens: 'Modern Family', '9-1-1' Lead HOT Wednesday

According to Fast Affiliate results released by Nielsen Media Research this morning, Wednesday's broadcast line-up hit very high marks. Almost every show saw increases from last week's finals.

In the key demo, ABC's 'Modern Family' (1.759 rating/7 share) virtually tied FOX's '9-1-1' (1.758/7, 6.2 million viewers). 'Modern Family' won out in the 25-54 demo (2.3 vs. 2.1), while '9-1-1' topped in the 18-34s (1.3 vs. 1.1). 'Modern Family' gained 0.2 from its finals last week, while '9-1-1' rose a staggering 0.3 from last week's finals. FOX's 8pm entry, 'The X-Files' (1.08/4, 3.9 million) rose 0.1 from last week.

Interesting results came out of ABC with 8pm laffer 'The Goldbergs' (1.72/7, 6.5 million) topping 'Modern Family' (6.2 million) in total viewers for the first time. 'Goldbergs' topped everything else at the 8 p.m. hour in the demo, and lost only to 'The Amazing Race' (6.8 million) in total viewers. The show gained 0.2 from its finals last week, while both 'Speechless' (1.29/5, 4.8 million) and 'American Housewife' (1.34/5, 5.0 million) gained 0.1 from last week's finals. At 10pm, 'Match Game' (0.802/3, 3.3 million) was even with last week's results.

Over at NBC, all three shows gained 0.1 from last week. At the 8pm hour, 'The Blacklist' (1.11 rating/4 share) hit its second-highest number of the season in the demo; just behind September's season premiere (1.13/5). In terms of total viewers, the 6.52 million viewers are the highest numbers for the show since the third season finale back in May 2016 (6.88 million). At 9pm, 'Law & Order: SVU' notched a 1.41/5 adults 18-49 rating/share with 6.2 million viewers, and at 10pm, 'Chicago PD' topped the hour with a 1.35/5 and 6.6 million viewers. 

CBS's lineup was led in the demo and total viewers by 'The Amazing Race' (1.45 rating/6 share), but dropped heavily at 9pm, with 'Seal Team' (1.08/4, 6.6 million), and ticked down further with 'Criminal Minds' at 10pm (0.999/4, 5.6 million). 

On the CW, 'Riverdale' hit solid numbers in both the demo (0.51 rating/2 share) and total viewers (1.45 million viewers), but 'Dynasty' stayed low with a 0.19/1 demo score and 643,000 for its hour. 

On the cable side, all eyes were on FX's 'American Crime Story: Versace' which began its 9-episode season on Wednesday with a 0.72 adults 18-49 rating and 2.2 million viewers. Those figures are lower than every episode from season one, which premiered with a 1.96 rating and 5.11 million viewers back in February 2016. The ninth episode of the first season held the previous series low in the demo (1.11 rating), while the fifth episode held the previous series low in total viewers (2.71 million). The show was virtually even between males and females aged 12-34 (0.52 rating in females, 0.53 in males), but nudged ahead in females 18-49 (0.75 rating vs. 0.69 for males 18-49). The show also topped all of cable in adults 25-54 (0.81 rating).  Its lead-in, a run of the movie 'The Martian' had a 0.46 in the key demo with 1.5 million viewers. 

Freeform's 'grown-ish' rose a tenth and about 250K viewers in its third week, up to a 0.40 adults 18-49 rating and 903,000 viewers. In females 12-34, it ranked second on cable with a 0.55 rating (second only to VH1's 'Black Ink Crew' which had 0.81). The net's other entry, 'Alone Together' lost 0.23 from its lead-in, to a 0.17 demo rating with 368,000 viewers. 

Elsewhere on cable, Comedy Central's 'Corporate' premiered to a solid 0.21 rating and 404,000 viewers for its first half hour, but dropped to a 0.17 rating with 333,000 viewers in its second half-hour. It's 'Daily Show' lead-out rose to a 0.23 rating with 829,000 viewers.

Source: Live+same day data, Nielsen Media Research

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