Monday, February 22, 2016

MONDAY FEBRUARY 15, 2016 CABLE TV RATINGS

Select Ratings from Original Cable telecasts on Monday February 15, 2016:

BETTER CALL SAUL began its second season with a robust 2.573 million viewers (1.38 rating in men 18-49, 0.74 in women). This, however; was down from the 6.881 million who watched the premiere last year, but up from the 2.532 million who watched the season one finale. Said number is also up from the 1.662 million that watched the second season premiere of BREAKING BAD back in 2009. The first TALKING SAUL had an audience of 744,000, which was down from the first TALKING BAD's 1.185M back in 2013 (although that broadcast had a 5.915M lead-in).

THE GRAMMY AWARDS led the night with 24.95 million viewers on CBS which translated to a 7.66 18-49 rating. This was up from last year's 24.82M viewers, but down from the 8.3 18-49 rating. MTV's TEEN MOM fell to 1.49 million viewers (1.32 rating in W18-49, 1.34 in F12-34), but TRUE LIFE rose to 675,000 (0.59/0.69 in those respective demos). USA Network's 3 hours of WWE ENTERTAINMENT led cable in 18-49 (1.26/1.22/1.16 ratings), men 18-49 (1.61/1.62/1.52 ratings), and males 12-34 (1.46/1.60/1.47). On Freeform, THE FOSTERS ticked down to 814,000 (0.46 in W18-49, 0.60 in F12-34), and RECOVERY ROAD "recovered" somewhat to 488,000 (from 446K). THE MAGICIANS led Syfy's night, bringing in 748,000 viewers (about level with last week's 745K), but LOST GIRL rose to 458,000 (from 411K), and BITTEN began its final season with 466,000. On TBS, AMERICAN DAD rose to 1.07 million, an ANGIE TRIBECA rerun ("The Thumb Affair") found 573,000 (down from the 902K who watched this episode's original broadcast), and FULL FRONTAL WITH SAMANTHA BEE found 541,000 viewers (0.31 in m1n 18-49, 0.18 in women). Finally, on Fox Business, STRANGE INHERITANCE concluded its second season with 123,000 and 139,000 viewers for its two episodes.

BROADCAST UPDATE:
ProgramNetHHA18-49A18-34A25-54Viewers
(millions)
The BachelorABC4.7/72.19/62.1/82.3/67.236
Castle (s)ABC3.5/60.91/30.5/21.3/45.147
Grammys Red CarpetCBS4.4/81.60/61.2/62.1/76.926
58th Annual Grammy AwardsCBS14.4/247.66/246.4/249.1/2424.951
SuperstoreNBC2.4/41.21/40.8/31.5/43.889
TelenovelaNBC1.5/20.72/20.4/20.9/22.333
The Biggest LoserNBC1.8/30.82/20.6/21.0/32.803
The X-FilesFOX4.3/72.14/61.3/52.7/77.069
LuciferFOX3.1/51.56/41.0/42.0/55.134

SUBDEMOS:
ShowW18-34M18-34W18-49M18-49W25-54M25-54
The Bachelor3.1/101.1/53.2/91.2/43.3/81.3/3
Castle (s)0.7/30.4/21.2/40.6/21.6/40.9/3
Grammys Red Carpet1.6/70.9/52.0/71.2/52.6/81.6/6
58th Annual Grammy Awards7.6/275.1/229.0/266.3/2110.9/277.2/21
Superstore0.9/30.7/31.4/41.0/31.7/41.3/4
Telenovela0.5/20.4/10.9/20.6/21.0/20.7/2
The Biggest Loser0.7/20.4/21.0/30.6/21.2/30.8/2
The X-Files1.4/51.2/52.1/62.1/72.7/62.8/8
Lucifer1.0/30.9/51.7/41.4/42.1/51.8/5

CABLE:
Table is organized based on the show's 18-49 rating.
Program Title
Channel
Viewers 2+
(millions)
18-49
Rating
WWE Entertainment (8pm)
USA
3.661
1.26
WWE Entertainment (9pm)
USA
3.537
1.22
WWE Entertainment (10pm)
USA
3.233
1.16
Better Call Saul
AMC
2.573
1.06
Fast N Loud
Discovery
2.446
0.89
Teen Mom
MTV
1.486
0.85
Diesel Brothers
Discovery
1.891
0.79
Vanderpump Rules
Bravo
1.454
0.71
Spongebob
Nickelodeon
2.927
0.69
Grammys Red Carpet
E!
1.393
0.56
American Dad
TBS
1.069
0.56
Gravity Falls
Disney XD
2.467
0.51
Swamp People
History
2.081
0.51
Kids Baking Championship
Food Network
1.620
0.45
Major Crimes
TNT
3.034
0.43
True Life
MTV
0.675
0.39
Ellen's Design Challenge
HGTV
1.426
0.36
House Hunters
HGTV
1.346
0.33
Billion Dollar Wreck 
History
1.144
0.32
Talking Saul
AMC
0.744
0.32
Cake Wars
Food Network
0.967
0.31
House Hunters
HGTV
1.357
0.29
The Fosters
Freeform
0.814
0.29 
Angie Tribeca
TBS
0.573
0.29 
House Hunters International
HGTV
1.328
0.28
The Magicians
Syfy
0.748
0.27
Wicked Tuna
Nat Geo
0.930
0.27
Murder Comes to Town
ID
0.921
0.25
Full Frontal with Samantha Bee
TBS
0.541
0.25
Dog Show: Night 1
CNBC
1.393
0.22
Vanity Fair Confidential
ID
0.864
0.21
Countdown to the Grammys
E!
0.503
0.20
A Date to Die For
LMN
0.773
0.18
Recovery Road
Freeform
0.488
0.17
Unrivaled: Royce Gracie
Spike
0.421
0.17
Fameless
TruTV
0.350
0.17
Grammys Afterparty
E!
0.391
0.15
Bitten
Syfy
0.466
0.14
Lost Girl
Syfy
0.452
0.13
Great Human Race
Nat Geo
0.407
0.11
The Age of Aerospace
Science
0.425
0.08
Strange Inheritance (9pm)
Fox Business
0.123
0.01
Strange Inheritance (9:30pm)
Fox Business
0.139
0.01
Sources: Nielsen, ShowBuzzDaily, Programming Insider

PUT:
PUT (18-49) %
8pm-8:30pm32.8
8:30pm-9pm34.7
9pm-9:30pm35.4
9:30pm-10pm35.4
10pm-10:30pm33.2
10:30pm-11pm30.5

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